Audible会員プラン登録で、20万以上の対象タイトルが聴き放題。
-
For the Win (Revised and Updated Edition)
- The Power of Gamification and Game Thinking in Business, Education, Government, and Social Impact (2nd Edition)
- ナレーター： Michael Butler Murray
- 再生時間： 4 時間 22 分
カートのアイテムが多すぎます
カートに追加できませんでした。
ウィッシュリストに追加できませんでした。
ほしい物リストの削除に失敗しました。
ポッドキャストのフォローに失敗しました
ポッドキャストのフォロー解除に失敗しました
聴き放題対象外タイトルです。会員登録すると非会員価格の30％OFFにてご購入いただけます。（お聴きいただけるのは配信日からとなります）
For the Win (Revised and Updated Edition)
あらすじ・解説
For thousands of years, we've created things called games that tap the tremendous psychic power of fun. In a revised and updated edition of For the Win, authors Kevin Werbach and Dan Hunter argue that applying the lessons of gamification could change your business, the way you learn or teach, and even your life.
Werbach and Hunter explain how games can be used as a valuable tool to address serious pursuits like marketing, productivity enhancement, education, innovation, customer engagement, human resources, and sustainability. They reveal how, why, and when gamification works—and what not to do.
Discover the successes—and failures—of organizations that are using gamification:
- How a South Korean company called Neofect is using gamification to help people recover from strokes
- How a tool called SuperBetter has demonstrated significant results treating depression, concussion symptoms, and the mental health harms of the COVID-19 pandemic through game thinking
- How the ride-hailing giant Uber once used gamification to influence their drivers to work longer hours than they otherwise wanted to, causing swift backlash.