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  • How I Raised Myself from Failure to Success in Selling

  • 著者: Frank Bettger
  • ナレーター: Arthur Morey
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How I Raised Myself from Failure to Success in Selling

著者: Frank Bettger
ナレーター: Arthur Morey
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あらすじ・解説

A business classic endorsed by Dale Carnegie, How I Raised Myself from Failure to Success in Selling is for anyone whose job it is to sell. Whether you are selling houses or mutual funds, advertisements or ideas - or anything else - this book is for you.

When Frank Bettger was 29, he was a failed insurance salesman. By the time he was 40, he owned a country estate and could have retired. What are the selling secrets that turned Bettger's life around from defeat to unparalleled success and fame as one of the highest-paid salesmen in America?

The answer is inside How I Raised Myself from Failure to Success in Selling. Bettger reveals his personal experiences and explains the foolproof principles that he developed and perfected. He shares instructive anecdotes and step-by-step guidelines on how to develop the style, spirit, and presence of a winning salesperson. No matter what you sell, you will be more efficient and profitable - and more valuable to your company - when you apply Bettger's keen insights on:

  • The power of enthusiasm
  • How to conquer fear
  • The key word for turning a skeptical client into an enthusiastic buyer
  • The quickest way to win confidence

©1947 Prentice Hall Press. First Fireside Edition: 1992. Renewed 1977 by Frank Bettger. All rights reserved (P)2016 Simon & Schuster

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