『Rebuild』のカバーアート

Rebuild

How to Do Business Better

プレビューの再生

聴き放題対象外タイトルです。Audible会員登録で、非会員価格の30%OFFで購入できます。

¥1,680で会員登録し購入
無料体験で、20万以上の対象作品が聴き放題に
アプリならオフライン再生可能
プロの声優や俳優の朗読も楽しめる
Audibleでしか聴けない本やポッドキャストも多数
無料体験終了後は月額¥1,500。いつでも退会できます。

Rebuild

著者: Mary Portas
ナレーター: Mary Portas
¥1,680で会員登録し購入

無料体験終了後は月額¥1,500。いつでも退会できます。

¥2,400 で購入

¥2,400 で購入

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Brought to you by Penguin.

Since the pandemic, many businesses have gone under. Others are fighting to stay afloat. But some are thriving. Why is that? Rebuild is a lift raft, a vital guide to how we reset and build back better.

Retail and brand expert Mary Portas argues that over the past 30 years, the business of what we buy has been dominated by the biggest, fastest and cheapest. But those values no longer resonate. We've come to realise that more doesn't equal better.

Good business is now about putting people and planet before profit. The post-pandemic era is all about care, respect and understanding the implications of what we're doing. This 'Kindness Economy' is a new value system which means that in order to thrive, businesses must understand the fundamental role they can play in the fabric of our lives. They need to rediscover their authenticity, and balance brand magnetism and commerce with social progress. We're not simply consuming anymore, we're buying into something. Which means that, whether physical or digital, the most important space that any business can now occupy is the space in peoples' hearts.

How to rebuild? Here's how. Full of expert insight and invaluable advice, Rebuild shows you how to reset the dial, reignite the passion and build back better.

©2021 Mary Portas (P)2021 Penguin Audio
ビジネス倫理 出世 起業家精神

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