Scroogenomics
Why You Shouldn't Buy Presents for the Holidays
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ナレーター:
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Lloyd James
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著者:
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Joel Waldfogel
このコンテンツについて
Lively and informed, Scroogenomics illustrates how our consumer spending generates vast amounts of economic waste - to the shocking tune of 85 billion dollars each winter. Economist Joel Waldfogel provides solid explanations to show us why it's time to stop the madness and think twice before buying gifts for the holidays.
When we buy for ourselves, every dollar we spend produces at least a dollar in satisfaction, because we shop carefully and purchase items that are worth more than they cost. Gift giving is different. We make less-informed choices, max out on credit to buy gifts worth less than the money spent, and leave recipients less than satisfied, creating what Waldfogel calls "deadweight loss." Waldfogel indicates that this waste isn't confined to Americans - most major economies share in this orgy of wealth destruction.
While recognizing the difficulties of altering current trends, Waldfogel offers viable gift-giving alternatives. By reprioritizing our gift-giving habits, Scroogenomics proves that we can still maintain the economy without gouging our wallets - and reclaim the true spirit of the holiday season.
©2009 Princeton University Press (P)2009 Princeton University Press批評家のレビュー
"Waldfogel delivers a badly needed poke in the eye at holiday-time consumer madness, positing that not only is compulsory gift giving stressful and expensive, but it's economically unsound.... This lively, spot-on book may be the one gift that still makes sense to buy come Black Friday. ( Publishers Weekly)