Audible会員プラン登録で、20万以上の対象タイトルが聴き放題。
-
Social Media Explained (Third Edition)
- Marketing Success in the AI Era
- ナレーター： Mark Schaefer
- 再生時間： 3 時間 56 分
カートのアイテムが多すぎます
カートに追加できませんでした。
ウィッシュリストに追加できませんでした。
ほしい物リストの削除に失敗しました。
ポッドキャストのフォローに失敗しました
ポッドキャストのフォロー解除に失敗しました
聴き放題対象外タイトルです。Audible会員登録で、非会員価格の30％OFFで購入できます。
Social Media Explained (Third Edition)
あらすじ・解説
In this third and completely revised edition of his classic book, bestselling author and college educator Mark Schaefer explains why many marketers are "sleepwalking" through the social media world because they haven't kept up with new consumer trends. Schaefer untangles the world's least understood business practices in his easy-to-understand personal style.
Social Media Explained 3.0 is perfect for the busy executive, business owner, entrepreneur, or student who needs a quick and simple explanation of "what to do." The book provides insights into how social media fits into the modern marketing eco-system, including:
- How social media strategy has dramatically changed. In fact, it's not a strategy at all!
- Unique insights into the role of content, engagement, and timing
- Practical ideas to initiate and measure a paid strategy
- The growing impact of AI on social media effectiveness
- Insights into measuring results
- Case studies illustrating social media success
- Answers to the biggest questions about measurement, organization, and budgeting
This is your marketing path forward. This is Social Media Explained.