The airlines have been hit hard by many recent crisis from 9/11, hurricanes, social unrest, and now the pandemic. Massive layoffs, loss in business, empty planes, bankruptcies, bailouts, and consolidations are expected. The book will shed some light on the future of that critical sector with the biggest "black swan" that airlines have faced since their inception.

The book contains all the changes to business models, innovation, transformations, and disruptive ideas post pandemic.

About the author:

Sherif Dweek is a global corporate executive with a successful track record at transforming underperforming global Fortune 500 companies into thriving and profitable enterprises. He is highly skilled at analyzing business performance, identifying areas in need of improvement, and delivering effective solutions that improve operational performance and business profitability.

As an executive, he strives to empower teams to achieve a high level of performance and success. Sherif is fluent in getting customer feedback, developing customized client focused scenarios, building turnaround plans, leading cross functional teams, prioritization, and execution. He is passionate about delivering safest operations and highest operational efficiency and focused at building collaborations, agreement, and motivation in matrix teams including strategy development and execution, operations, legal, finance, supply chain, supplier management, and marketing around the shared objective of leading profitable businesses. Expertise is informed by a solid educational foundation with an MBA from INSEAD.