Transforming the Multifamily Industry: Insights from Upper State Apartment Association Leaders | Multifamily Mixtape Podcast Welcome to the Multifamily Mixtape! In this episode, Mark Sharp chats with Andrea Graham and Courtney Kittle from the award-winning Upper State Apartment Association. Discover their journey, key strategies for growth, and their vision for the multifamily industry's future. Welcome to Multifamily Mixtape, your go-to podcast for insights and trends in the multifamily industry! In this episode, host Mark Sharp interviews Andrea Graham, Director of Membership Services, and Courtney Kittle, Director of Marketing and Communications, from the Upper State Apartment Association (USAA) in South Carolina. USAA was recently recognized as NAA's 2024 mid-sized affiliate of the year. Andrea and Courtney share their experiences, the association's strategic growth, and the crucial role of workforce development in meeting the demands of a booming multifamily market. They also provide invaluable advice for those considering a career in this dynamic industry. Key Moments: * Introduction to USAA: Achievements and growth strategies * Member-Driven Success: Engaging and empowering members * Workforce Development: Preparing for industry growth * Career Opportunities: Diverse roles in the multifamily industry * Personal Journeys: Andrea and Courtney's paths to multifamily * Humorous Anecdotes: Adventures from Apartmentalize Timestamps: 00:00 - 01:34: Introduction by Mark Sharp 01:34 - 08:15: Andrea Graham on USAA's achievements and member-focused growth 08:15 - 12:16: Courtney Kittle on strategic shifts and mentoring members 12:16 - 20:27: Addressing the workforce development challenge 20:27 - 29:11: The importance of professional development 29:11 - 36:40: Andrea's and Courtney's entry into the multifamily industry 36:40 - 46:14: Diverse career opportunities in multifamily 46:14 - 54:01: Humorous stories from Apartmentalize 54:01 - 59:17: Advice for newcomers to the multifamily industry 59:17 - 01:06:49: Closing remarks and future vision For more episodes and insights, visit MultifamilyMediaNetwork.com.