I am thrilled to welcome back Kate Toon to The Debra Shepherd Podcast.

Kate Toon is an award-winning entrepreneur and the bestselling author of Six Figures in School Hours. From her humble backyard shed on the Central Coast of NSW she masterminds an ambitious business universe, helping thousands of other humans to build their own version of success through digital marketing and business know-how. Kate is a renowned speaker, mentor, educator and podcaster. She’s been named Australia’s Most Influential Small Business Woman, one of Australia’s Top 50 Small Business Leaders and Businesswoman of the Year, and was a finalist in the Australian Business Book Awards. In her spare time Kate can be found taking gym selfies, trying to master rollerskating, or curled up with a good book in her very own bookshop - the Umina Beach Book Nook.

In this episode, Kate discusses the truth about making money while you sleep.

HIGHLIGHTS

• Using the skills you already have to create passive income in a meaningful way. Kate discusses why she wrote Six Figures While You Sleep.
• Kate explains what passive income actually is and why ADPIPs are the way forward.
• How to decide if ADPIPs are for you.
• Why the gem of the idea often lies in what you are already doing in your business.
• Coming up with your big little idea.
• The benefits of creating ADPIPs for your business and four examples of ADPIPs to consider creating for your business.
• Getting to the heart and soul of your ideal audience for deeper connection.
• Common problems business owners experience when creating an ADPIP.

Plus, more!

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SHOW NOTES

Get all episode show notes here:

www.debrashepherd.com.au/debra-shepherd-podcast

CONNECT WITH KATE

www.katetoon.com

www.uminabeachbooknook.com.au

Connect with Kate on Instagram @KateToon or @uminabeachbooknook

CONNECT WITH DEBRA

www.debrashepherd.com.au

Instagram @_DebraShepherd