In this episode of Business Nostalgia, host Marvin "Mr. Big" Coffman sits down with Devan Gonzalez, the visionary behind Strive 11 Fitness, a revolutionary bootcamp model that's changing the way people approach fitness and entrepreneurship.

With a background in kinesiology and a passion for fitness, Devan shares his journey from personal trainer to multimillion-dollar business owner, highlighting the pivotal moments that propelled him to success.

By tuning in, you'll get to listen to the origins of Strive 11 Fitness. Devan discusses his transition from a personal trainer to a business owner, emphasizing the importance of evolving and adapting to meet long-term goals.

Devan also shares the the struggles of expanding from personal branding to establishing a recognized fitness brand and the lessons learned along the way.

The episode uncovers the strategic move to franchise Strive 11 Fitness and how this decision is creating opportunities for aspiring gym owners while fostering a community of growth and success.

In addition, Devan and Marvin discuss the critical balance between leveraging technology for business efficiency and maintaining personal, human interactions with clients and team members.

Finally, Devan leaves listeners with invaluable advice on the importance of action over analysis, and the belief that if someone else has achieved it, so can you.