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CPAs play a vital role in business, but sometimes their focus on compliance and transactional details can hurt your financial performance. In this episode, Steve discusses how CPAs can miss the bigger picture, focusing too much on accounting rules instead of the true economics of your business. He explains why it’s important to go beyond compliance and understand value drivers like price premiums, cost efficiencies, and customer growth to boost profitability. If you’ve ever felt frustrated with your CPA, this episode will help you avoid common financial traps and maximize the potential of your business.

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