エピソード

  • A Winning Combination At Wells
    2024/11/06

    Renee Balliet is a passionate insights leader for over fifteen years, having worked on brands, innovation, product development, and retail. She has made her mark at Wells by building a team of Consumer, Sensory, and Shopper Insights from the ground up. Melanie Saffell spent her career in data and CPG in various roles including Channel Marketing, Client Facing Analysis, Brand Management, and Category Development. Her favorite part of Category Development is the “wins” that come with a strong analytical story.

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    52 分
  • Meet the Mindful Innovator
    2024/10/22

    Listen to the unlikely story of a former Deli Manager whose life turns upside when he meets a monk on the streets of New York. This chance connection (or maybe it was destined) guides Matt Mueller into discovering mindfulness can unlock the doors to unparalleled levels of innovation.

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    53 分
  • Consumers Are Shoppers First
    2024/10/08

    In a seemingly serious contradiction, Luke Cahill is a self proclaimed introvert who has spoken to thousands of complete strangers. Listen to Real Insight CEO & Chief Nerd as he explains why real conversations with shoppers still matter.

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    38 分
  • Your BFF Behind The Scenes
    2024/09/24

    Why would becoming a "bestie" make a difference? Discover why Chris chose this route as a means to help organizations find their path forward in omnichannel retail.

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    54 分
  • Insight Opens Doors
    2024/09/11

    No team can truly be effective until it understands who they serve. Follow Lawrence as he takes us on a journey to learn why it takes real empathy to deliver value for his customers.

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    44 分
  • No More Broad Strokes
    2024/08/28

    We have moved beyond the era of pulling one lever and solving all your problems. The business is more challenging and the shopper landscape is exponentially complex, so we need to think and act differently. Shiraz helps us uncover some current and future solutions to start our journey.

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    42 分
  • Everything Ends on a Shelf
    2024/08/21

    Frank Castaneda has that classic story of moving from a grocery store clerk to director of category management. Learn how throughout the journey, he always remembered the basics while becoming a leading trusted advisor.

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    28 分
  • Riding the White Claw Rocketship
    2024/08/07

    Life can be hard when you’re a David among Goliaths. Find out how Justin used critical insights to identify an emerging segment of an age-old category.

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    30 分