A transcript of this and all "Socially Aware" podcasts are available at the following link: https://www.awaresocialmedia.com/transcripts

Welcome to Socially Aware, your home for learning more about diversity and inclusion in branding, social media marketing, and beyond.

In my first episode, you will get to know me a little bit more, and you can see why there is a need for MORE social awareness in social media marketing.

I'm Ethan Wasiejko (he/him/his), the owner of Aware Social Media Management. I focus on creating effective branding and messaging for people and communities who are often left out of mainstream marketing.

Why is it so important to properly and effectively represent LGBTQ+ people and all people who might be considered "other" in society? Because being represented by someone who looks and IS like you—someone who shares your experiences—makes a difference. It makes you feel seen, heard, and understood for who you are as an individual… not just as a member of a group. When we feel seen, our self-esteem rises; we feel empowered; we have more confidence in ourselves and our abilities. And that confidence translates into success: career advancement, higher paychecks (if you're working), better relationships with friends and family members… even better health outcomes!

Let me be clear, however, that I know I do not speak for everyone. I may be bisexual, but I am still an able-bodied, cisgender, white male. This platform was intended to create a space for people from many diverse communities to come together and share their stories, businesses, and to discuss topics relating to social media and representation. All respectful inquiries and thoughts are welcome!

To find a transcription of this podcast, please visit this link:

Follow me on the all the socials and see regularly updated information on my website: https://linktr.ee/awaresocialmedia

Website: https://www.awaresocialmedia.com/

Instagram: @awaresocialmedia

Email: awaresocial7@gmail.com