• Episode 124: Authentic Branding w/ Brand Strategist Anneli Hansson
    2024/11/20

    In this episode, brand strategist Anneli Hansson shares how facilitate brand strategy sessions to find authentic stories and values about a brand and how a brand strategy session can be like a therapy session.

    Chapters


    00:00 Understanding Brand Strategy for Personal Brands

    05:57 Aligning Brand Values with Company Actions

    11:57 Navigating Personal Branding and Self-Discovery

    17:57 The Challenge of Balancing Creativity and Organization

    24:05 The Journey of Self-Acceptance and Authenticity

    29:58 The Power of Vulnerability in Personal Branding

    35:58 The Impact of Personal Stories on Branding

    48:56 The Intersection of Personal and Professional Life

    56:31 Overcoming Shame and Embracing Imperfection

    01:05:39 The Balance of Self-Promotion and Authenticity

    01:15:15 The Importance of Showing Up as Your True Self

    01:24:10 Vulnerability as a Strength in Personal Branding

    01:30:08 Facing Fears and Embracing Authentic Connections

    01:35:15 Understanding Personal Branding Beyond Marketing

    01:42:10 Navigating Personal Branding and Community Engagement

    01:49:09 Understanding Neurodiversity in Communities

    01:54:53 Coaching vs. Consulting: A Deep Dive

    02:01:12 The Importance of Business Acumen in Creative Fields

    02:06:12 The Role of Education in Creative Professions

    02:12:34 Building Community and Belonging through Brands

    02:20:36 Future Aspirations in Brand Strategy


    Follow Laura: @annelihansson5883

    https://www.instagram.com/theannelihansson/

    https://www.linkedin.com/in/theannelihansson/

    https://www.annelihansson.com/


    Follow me: @SunYiCo

    Website https://sunyi.co

    Night Owl Nation https://sunyi.co/night-owl-nation/

    Instagram https://instagram.com/sun.yi

    TikTok https://tiktok.com/@_sun.yi

    Twitter https://twitter.com/_sun_yi

    LinkedIn https://linkedin.com/in/sunyi-nightowls/

    Facebook https://facebook.com/sun.yi.nightowls

    Threads https://threads.net/@sun.yi

    Domestika https://domestika.org/en/courses/2638-the-art-of-storytelling-for-freelancers-and-creators/sunyi


    Spotify https://open.spotify.com/artist/3Fys2rzPCbp6tDzQ7YO3Pq

    ***

    💜 Leave a review on Apple Podcasts

    https://podcasts.apple.com/us/podcast/authentic-as-f-ck-with-sun-yi/id1527964267


    🟢 Leave a rating on Spotify

    https://open.spotify.com/show/5cgz2J6yGP9OAzMYutaL3u?si=4b18cfbb22fc4593


    ***

    keywords

    brand strategy, personal branding, company culture, leadership, self-discovery, vulnerability, creativity, ego, self-acceptance, authenticity, personal branding, vulnerability, self-esteem, authenticity, self-acceptance, professional growth, emotional intelligence, overcoming shame, personal stories, building trust, personal branding, community engagement, emotional connections, neurodiversity, brand strategy, coaching, consulting, business acumen, education, authenticity, belonging


    summary

    In this conversation, Sun Yi and Anneli explore the intricacies of brand strategy, particularly focusing on personal branding. They discuss the importance of understanding what makes a brand unique, the role of company culture in branding, and the necessity of aligning brand values with actions. The conversation delves into the challenges of self-discovery and the impact of vulnerability in personal branding. They also touch on the balance between creativity and organization, the influence of ego in creative industries, and the transformative power of recognizing and embracing one's weaknesses as strengths. In this conversation, Anneli and Sun Yi explore the intricate relationship between personal and professional identities, emphasizing the importance of vulnerability, self-acceptance, and authenticity in personal branding. They discuss how...

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    2 時間 31 分
  • Episode 123: Laura Belgray On Writing, Publishing, And Selling Your Book
    2024/11/15

    In this episode, I spoke with Laura Belgray on her process of publishing and marketing her book. Check out her book Tough Titties and join her mailing list at: https://www.talkingshrimp.com/

    Chapters


    00:00 The Journey of Writing a Book

    17:53 Navigating the Publishing Process

    36:04 Marketing and Selling the Book

    42:54 The Art of Engaging Interviews

    45:08 Shrimp Club: A Mastermind Experience

    49:29 Navigating Creative Burnout

    52:15 The Balance of Selling and Authenticity

    56:20 The Myth of Passive Income

    01:01:10 The Evolution of Writing in the Digital Age

    01:08:51 The Maturing Landscape of Online Business

    01:12:40 Future Writing Aspirations and Inspirations

    01:18:31 The Role of Authenticity in Storytelling


    Follow Laura: @TheLauraBelgray

    https://www.instagram.com/laurabelgray/

    https://www.facebook.com/talkingshrimp

    https://twitter.com/lbelgray


    Follow me: @SunYiCo

    Website https://sunyi.co

    Night Owl Nation https://sunyi.co/night-owl-nation/

    Instagram https://instagram.com/sun.yi

    TikTok https://tiktok.com/@_sun.yi

    Twitter https://twitter.com/_sun_yi

    LinkedIn https://linkedin.com/in/sunyi-nightowls/

    Facebook https://facebook.com/sun.yi.nightowls

    Threads https://threads.net/@sun.yi

    Domestika https://domestika.org/en/courses/2638-the-art-of-storytelling-for-freelancers-and-creators/sunyi


    Spotify https://open.spotify.com/artist/3Fys2rzPCbp6tDzQ7YO3Pq


    ***

    💜 Leave a review on Apple Podcasts

    https://podcasts.apple.com/us/podcast/authentic-as-f-ck-with-sun-yi/id1527964267


    🟢 Leave a rating on Spotify

    https://open.spotify.com/show/5cgz2J6yGP9OAzMYutaL3u?si=4b18cfbb22fc4593


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    https://music.youtube.com/playlist?list=PLtAz8r-ZIxhmSNxNi_5Ux4AJYyChFHyF5&si=UfVKtV5m-PauA7D9

    ***

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    1 時間 25 分
  • Episode 122: Building A Membership Community w/ Hadar Shemesh
    2024/11/01

    Authentic As F*ck is a podcast all about storytelling. I have conversations with entrepreneurs, and creators, exploring their journeys and dive into their expertise that greatly inspire them.

    This week's guest is Hadar Shemesh. Hadar is a linguistics expert and communication coach who’s worked with companies like Google, Microsoft, Facebook, IBM, GM, WeWork, Wix and many more! She has over a million subscribers on her YouTube channel @hadar.shemesh and she's committed to helping people communicate clearly and confidently in English.

    In this conversation, Hadar and I discuss the intricacies of managing a membership community, focusing on the challenges of content repetition, the importance of personal development, and strategies for engaging members. We explore the significance of onboarding new members, fostering a supportive environment, and leveraging technology to enhance community interaction.

    00:00 Reconnecting and Reflecting on Past Experiences

    02:47 Navigating the Challenges of Repetitive Content

    05:57 Creating Fresh and Engaging Membership Experiences

    09:02 Onboarding New Members Effectively

    12:01 The Interconnection of Language Learning and Personal Development

    14:58 Building Community and Engagement in Memberships

    17:55 Understanding Member Behavior and Engagement

    21:00 Encouraging Participation and Overcoming Fear

    24:03 Creating a Supportive Environment for Growth

    26:59 Balancing Content and Engagement Strategies

    29:59 Leveraging Technology for Community Building

    32:56 Fostering Connections and Accountability

    36:03 Innovative Approaches to Member Engagement

    47:36 The Importance of Vulnerability in Sharing Stories

    50:08 Creating Comfortable Sharing Environments

    52:41 Trust and Confidence in Sharing

    56:26 Measuring Success in Community Engagement

    58:12 Understanding Different Member Needs

    01:00:10 The Value of Member Feedback

    01:02:10 Navigating Content Creation Challenges

    01:04:12 Shifts in Content Consumption

    01:06:47 The Balance Between Quantity and Quality

    01:10:50 Visualizing Future Goals

    01:12:43 Relearning Important Lessons

    01:16:21 Finding Balance in Expectations

    01:18:51 The Journey of Entrepreneurship

    01:20:45 The Importance of Positive Reinforcement

    01:22:38 Understanding Different Feedback Needs

    01:26:45 Creating Urgency in Membership Enrollment

    Comment, tag, and share with someone who would love this. Enjoy!

    Also join Night Owl Nation https://sunyi.co/night-owl-nation, a global community of entrepreneurs and creators who practice storytelling together.

    Follow me: @SunYiCo

    Website https://sunyi.co

    Night Owl Nation https://sunyi.co/night-owl-nation/

    Instagram https://instagram.com/sun.yi

    TikTok https://tiktok.com/@_sun.yi

    Twitter https://twitter.com/_sun_yi

    LinkedIn https://linkedin.com/in/sunyi-nightowls/

    Facebook https://facebook.com/sun.yi.nightowls

    Threads https://threads.net/@sun.yi

    Domestika https://domestika.org/en/courses/2638-the-art-of-storytelling-for-freelancers-and-creators/sunyi

    Follow Hadar: @hadar.shemesh

    Instagram: https://www.instagram.com/hadar.accentsway/

    Website: https://hadarshemesh.com/

    keywords

    membership, community building, personal development, content creation, engagement strategies, onboarding, language learning, storytelling, online courses, coaching, storytelling, community engagement, vulnerability, feedback, content creation, membership retention, positive reinforcement, entrepreneurship, teaching, accountability

    takeaways

    • It's important to keep content fresh to maintain excitement.
    • Creating a supportive community enhances learning experiences.
    • Onboarding processes should cater to new members'...
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    1 時間 29 分
  • Episode 121: Selling Something People Don’t Understand w/ Jiaming Ju
    2024/10/23

    Watch Trailer Episode 121: https://www.youtube.com/watch?v=mN-S74MbFpk

    Authentic As F*ck is a podcast all about storytelling. I have conversations with entrepreneurs, and creators, exploring their journeys and dive into their expertise that greatly inspire them.

    So excited to share in this Episode 121 of AAF podcast: Selling Something People Don’t Understand w/ Jiaming Ju. Don't miss this inspiring conversation about entrepreneurship and storytelling.

    The owner of KUN Health alongside her father, Jiaming Ju, went from leading the world's largest data collection on senior adults from New York to Singapore to joining her father in his decades-long mastery of Traditional Chinese Medicine (TCM). Infusing Jiaming's expertise on aging data and economics together, they help people live healthy lives and preserve Chinese heritage."

    Chapters

    00:00 Journey into Chinese Medicine

    08:57 The Art of Tongue Diagnosis

    18:05 Empathy in Healing

    30:03 Integrating Mental Health and Chinese Medicine

    39:50 Innovating Traditional Practices

    50:11 The Role of Food in Medicine

    59:59 Building a Personal Brand in Health

    Comment, tag, and share with someone who would love this. Enjoy!

    Also join Night Owl Nation https://sunyi.co/night-owl-nation, a global community of entrepreneurs and creators who practice storytelling together.

    Follow me: @SunYiCo

    Website https://sunyi.co

    Night Owl Nation https://sunyi.co/night-owl-nation/

    Instagram https://instagram.com/sun.yi

    TikTok https://tiktok.com/@_sun.yi

    Twitter https://twitter.com/_sun_yi

    LinkedIn https://linkedin.com/in/sunyi-nightowls/

    Facebook https://facebook.com/sun.yi.nightowls

    Threads https://threads.net/@sun.yi

    Domestika https://domestika.org/en/courses/2638-the-art-of-storytelling-for-freelancers-and-creators/sunyi

    Follow Jiaming:

    Instagram: https://www.instagram.com/kunhealth/

    Website: https://www.kun.health/about

    Linkedin: https://www.linkedin.com/company/kunhealth/

    Linkedin: https://www.linkedin.com/in/jiaming-ju

    ***

    💜 Leave a review on Apple Podcasts

    https://podcasts.apple.com/us/podcast/authentic-as-f-ck-with-sun-yi/id1527964267

    🟢 Leave a rating on Spotify

    https://open.spotify.com/show/5cgz2J6yGP9OAzMYutaL3u?si=4b18cfbb22fc4593

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    https://music.youtube.com/playlist?list=PLtAz8r-ZIxhmSNxNi_5Ux4AJYyChFHyF5&si=UfVKtV5m-PauA7D9

    ***

    keywords

    Chinese medicine, tongue diagnosis, mental health, empathy, innovation, food as medicine, personal branding, holistic healing, traditional practices, health data

    summary

    In this conversation, Sun shares her unique journey from being an economist to a Chinese medicine practitioner, emphasizing the importance of cultural heritage and the nuances of traditional practices. She discusses her innovative approach to tongue diagnosis as a way to engage people with Chinese medicine, highlighting the connection between mental health and physical well-being. Sun also reflects on the role of food in medicine and the need for innovation in traditional practices to make them relevant in today's world. The conversation concludes with insights on building a personal brand in the health space and the misconceptions surrounding tongue scraping.

    takeaways

    • Sun transitioned from an economist to a Chinese medicine practitioner.
    • Cultural appropriation of Chinese medicine sparked her interest in the field.
    • Tongue diagnosis serves as an accessible entry point for people to understand Chinese medicine.
    • Empathy plays a crucial role in her healing practice, often leading to emotional breakthroughs for patients.
    • Chinese medicine integrates mental health and...
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    1 時間 5 分
  • Episode 120: James Altucher On Going Viral By Accident
    2024/10/16

    Watch Trailer Episode 120:

    Authentic As F*ck is a podcast all about storytelling. I have conversations with entrepreneurs, and creators, exploring their journeys and dive into their expertise that greatly inspire them.

    So excited to share in this Episode 120 of AAF podcast: James Altucher On Going Viral By Accident. Don't miss this inspiring conversation about entrepreneurship and storytelling.

    James Altucher is an American hedge-fund manager, author, podcaster, and entrepreneur known for founding or co-founding over 20 companies. He is also recognized as an investor and venture capitalist, with expertise in emerging technologies like cryptocurrency and artificial intelligence.

    Chapters

    00:00 The Evolution of Personal Branding

    02:54 Authenticity vs. Agenda in Content Creation

    06:11 The Challenge of Niching Down

    08:50 Controversial Opinions and Their Impact

    11:55 Navigating Success and Failure

    15:01 The Role of Ideas in Entrepreneurship

    17:51 Understanding Failure and Resilience

    01:02:46 The Journey of Humility and Learning

    01:11:31 The Role of AI in Creativity and Design

    01:18:40 Navigating the Future of AI and Human Interaction

    01:36:38 Predictions for the Future: Technology, Politics, and Society

    Comment, tag, and share with someone who would love this. Enjoy!

    Also join Night Owl Nation https://sunyi.co/night-owl-nation, a global community of entrepreneurs and creators who practice storytelling together.

    Follow me: @SunYiCo

    Website https://sunyi.co

    Night Owl Nation https://sunyi.co/night-owl-nation/

    Instagram https://instagram.com/sun.yi

    TikTok https://tiktok.com/@_sun.yi

    Twitter https://twitter.com/_sun_yi

    LinkedIn https://linkedin.com/in/sunyi-nightowls/

    Facebook https://facebook.com/sun.yi.nightowls

    Threads https://threads.net/@sun.yi

    Domestika https://domestika.org/en/courses/2638-the-art-of-storytelling-for-freelancers-and-creators/sunyi

    Follow James: @JamesAltucherShow

    Website https://www.jamesaltucher.com/

    Podcast Website https://jamesaltuchershow.com/

    Channel https://youtube.com/@TheJamesAltucherShow

    Subscribe Here youtube.com/channel/JamesAltucherShow/?sub_confirmation=1

    Apple Podcast apple.co/3UayEse

    Spotify Podcast open.spotify.com/show/0Tqw1AaZyrZ7kWnrNSgbNQ?si=905dd43e33414217

    Twitter

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    1 時間 56 分
  • Episode 119: Making Money As A Content Creator w/ Abigail Peugh
    2024/10/09

    Watch Trailer Episode 119:

    Authentic As F*ck is a podcast all about storytelling. I have conversations with entrepreneurs, and creators, exploring their journeys and dive into their expertise that greatly inspire them.

    So excited to share in this Episode 119 of AAF podcast: Making Money As A Content Creator w/ Abigail Peugh. Don't miss this inspiring conversation about entrepreneurship and storytelling.

    Abigail Peugh is an introverted, sweat pants wearing, always slightly tired looking mama, who built a 7 figure online business around her life, not the other way around. In the past 2 years, she has served over 12,000 students with her digital products and recently launched her own podcast. Abigail empowers and teaches you how to not only create your own digital products, but she then teaches you how to show up as YOU in your marketing to generate consistent daily sales through story-telling and conversion content on Social Media.

    Chapters

    00:00 Introduction to UGC creators

    02:36 Getting started as a UGC creator

    05:00 Affiliate programs and TikTok Shop

    07:03 Transitioning from UGC to brand deals

    09:55 The role of affiliates and brand deals

    13:45 Revenue from brand affiliates and ambassadors

    18:15 Moving away from UGC content

    20:23 Creating content for personal brand

    24:18 Common mistakes in content creation

    28:26 Growing on TikTok vs Instagram

    32:05 Creating Emotion-Evoking Content

    34:46 Balancing Growth and Sales Content

    36:48 Batching Content and Leveraging the Menstrual Cycle

    39:14 The Challenges of Delegating Tasks

    41:48 The Power of Repurposing Content

    56:49 Using Trending Audio

    59:50 Focusing on One Platform

    01:03:46 Starting from Scratch

    01:06:34 Knowing What to Post

    01:10:58 Dealing with Negative Comments

    01:15:53 Attracting the Right Audience

    Comment, tag, and share with someone who would love this. Enjoy!

    Also join Night Owl Nation https://sunyi.co/night-owl-nation, a global community of entrepreneurs and creators who practice storytelling together.


    Follow me: @SunYiCo

    Website https://sunyi.co

    Night Owl Nation https://sunyi.co/night-owl-nation/

    Instagram https://instagram.com/sun.yi

    TikTok https://tiktok.com/@_sun.yi

    Twitter https://twitter.com/_sun_yi

    LinkedIn https://linkedin.com/in/sunyi-nightowls/

    Facebook https://facebook.com/sun.yi.nightowls

    Threads https://threads.net/@sun.yi

    Domestika https://domestika.org/en/courses/2638-the-art-of-storytelling-for-freelancers-and-creators/sunyi


    Follow Abigail: @abigailpeugh

    Instagram: https://www.instagram.com/abigailpeugh/

    Website: https://abigailpeugh.com/home/

    Youtube: https://www.youtube.com/channel/UCUOHD5Vo5d0-HvMxo48kjJA

    Tiktok: https://tiktok.com/@abigailpeugh

    Website: stan.store/abigailpeugh

    ***

    💜 Leave a review on Apple Podcasts

    https://podcasts.apple.com/us/podcast/authentic-as-f-ck-with-sun-yi/id1527964267


    🟢 Leave a rating on Spotify

    https://open.spotify.com/show/5cgz2J6yGP9OAzMYutaL3u?si=4b18cfbb22fc4593


    ❤️ Leave a rating on Google...

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    1 時間 17 分
  • Episode 118: Kate Northrup On Difference Between Rich & Abundant
    2024/10/02

    Watch Trailer Episode 118: https://www.youtube.com/watch?v=EffZXwfBnwE

    Authentic As F*ck is a podcast all about storytelling. I have conversations with entrepreneurs, and creators, exploring their journeys and dive into their expertise that greatly inspire them.

    So excited to share in this Episode 118 of AAF podcast: Kate Northrup On Difference Between Rich & Abundant. Don't miss this inspiring conversation about entrepreneurship and storytelling.

    As an entrepreneur, bestselling author, and mother, Kate Northrup supports ambitious people to light up the world without burning themselves out. Kate teaches how to heal your relationship with money, time, and work. She’s the author of the bestsellers Money: A Love Story and Do Less, the creator of the Do Less Planner, and the host of the top ranking podcast, Plenty. Her work has been featured by The NY Times, Oprah Daily, The Today Show, Glamour, Harvard Business Review, and more. She lives with her husband/business partner and their two daughters in Miami.

    Chapters

    00:00 Can Anyone Become Rich or a Millionaire?

    02:12 The Illusion of Money and Status

    06:27 Rewiring Trauma and Limiting Beliefs

    10:25 Cultivating a Feeling of Abundance

    23:53 Authentic Storytelling vs. Clickbait

    31:59 Building Trust and Leading Towards Growth

    37:19 The Power of Authenticity and Telling the Truth

    39:18 Being a Conduit for Creativity and Service

    44:04 The Responsibility of Marketers to be Trauma-Informed

    49:29 Overcoming Imposter Syndrome and Fear of Visibility

    55:32 Completing the Emotional Stress Cycle and Metabolizing Stress

    01:08:16 Managing Nervous System Health

    01:10:46 The Role of Movement, Breath, Creativity, Social Connection, and Tears

    01:12:28 Practical Techniques for Stress Management

    01:17:42 Challenging Mainstream Productivity Hacks

    01:20:33 Body-based Energy Management Strategies for Plenty of Time

    Comment, tag, and share with someone who would love this. Enjoy!

    Also join Night Owl Nation https://sunyi.co/night-owl-nation, a global community of entrepreneurs and creators who practice storytelling together.

    Follow me: @SunYiCo

    Website https://sunyi.co

    Night Owl Nation https://sunyi.co/night-owl-nation/

    Instagram https://instagram.com/sun.yi

    TikTok https://tiktok.com/@_sun.yi

    Twitter https://twitter.com/_sun_yi

    LinkedIn https://linkedin.com/in/sunyi-nightowls/

    Facebook https://facebook.com/sun.yi.nightowls

    Threads https://threads.net/@sun.yi

    Domestika https://domestika.org/en/courses/2638-the-art-of-storytelling-for-freelancers-and-creators/sunyi

    Follow Kate: @katenorthruptv

    Instagram: https://www.instagram.com/katenorthrup/

    Facebook: https://www.facebook.com/katenorthrupcommunity/

    Website: https://katenorthrup.com/bio/

    X: https://twitter.com/katenorthrup

    Podcast: https://katenorthrup.com/plenty/

    ***

    💜 Leave a review on Apple Podcasts

    https://podcasts.apple.com/us/podcast/authentic-as-f-ck-with-sun-yi/id1527964267

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    ***

    takeaways

    Anyone can learn to be good with money, but becoming rich or a millionaire is not necessary for experiencing a feeling of abundance.

    The amount of money does not determine happiness or well-being; it is more important to focus on how...

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    1 時間 41 分
  • Episode 117: Advice From A 9-Figure Agency Owner Neil Patel
    2024/09/25

    Trailer Episode 117: https://www.youtube.com/watch?v=bjJBq5N0qR8

    Authentic As F*ck is a podcast all about storytelling. I have conversations with entrepreneurs, and creators, exploring their journeys and dive into their expertise that greatly inspire them.

    So excited to share in this Episode 117 of AAF podcast: Advice From A 9-Figure Agency Owner Neil Patel. Don't miss this inspiring conversation about entrepreneurship and storytelling.

    Neil Patel the co-founder of NP Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.

    Chapters

    00:00 Copying Marketing Strategies

    03:32 Developing Client Strategies

    05:27 Content Creation for Clients

    08:41 Neil's Involvement in Content Creation

    10:43 The Importance of Personal Experience in Content

    12:06 Expensive Problems vs Popular Problems

    15:41 The Temptation of Mass Content

    17:48 The Desire for Fame and Popularity

    20:44 Investing in Personal Brand vs Agency

    22:46 Building an Agency without Personal Brand

    25:03 The Profitability of Boring and Ugly Industries

    27:45 Solving Expensive Problems

    28:31 The Power of 'Boring' Marketing

    30:25 The Importance of Data Analytics in Marketing

    31:25 Understanding the Lifetime Value of Customers

    32:35 Delegation and Surrounding Yourself with Experts

    35:37 Managing a Growing Team and Fostering Employee Retention

    47:05 Strategic Allocation of Time and Resources in Marketing

    52:12 The Limitations of AI in Content Creation

    Comment, tag, and share with someone who would love this. Enjoy!

    Also join Night Owl Nation https://sunyi.co/night-owl-nation, a global community of entrepreneurs and creators who practice storytelling together.

    Follow me: @SunYiCo

    Website https://sunyi.co

    Night Owl Nation https://sunyi.co/night-owl-nation/

    Instagram https://instagram.com/sun.yi

    TikTok https://tiktok.com/@_sun.yi

    Twitter https://twitter.com/_sun_yi

    LinkedIn https://linkedin.com/in/sunyi-nightowls/

    Facebook https://facebook.com/sun.yi.nightowls

    Threads https://threads.net/@sun.yi

    Domestika https://domestika.org/en/courses/2638-the-art-of-storytelling-for-freelancers-and-creators/sunyi

    Follow Niel:

    Youtube: https://www.youtube.com/neilpatel

    Instagram: https://www.instagram.com/neilpatel/

    Facebook: https://www.facebook.com/neilkpatel/

    Twitter: https://x.com/neilpatel

    Linkedin: https://www.linkedin.com/in/neilkpatel/

    NP Digital https://www.npdigital.com

    Blog https://neilpatel.com

    ***

    💜 Leave a review on Apple Podcasts

    https://podcasts.apple.com/us/podcast/authentic-as-f-ck-with-sun-yi/id1527964267


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    ***


    Takeaways

    Copying what works for others without considering unique factors is a common marketing mistake.

    Each business is different and what works for one may not work for another.

    Before signing a contract, understand the client's pain points and goals, and develop a strategy based on data analysis.

    Content creation involves understanding goals, researching...

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    53 分