• B2B Newsletters - Scaling Stacked Marketer's 100,000+ Audience w/ Emanuel Cinca (#5)

  • 2024/09/23
  • 再生時間： 55 分
  • ポッドキャスト

B2B Newsletters - Scaling Stacked Marketer's 100,000+ Audience w/ Emanuel Cinca (#5)

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  • サマリー

  • Newsletters are the key engine of building a 1st party data pool as a defensive mechanism in the B2B space.

    Meet Emanuel Cinca - Founder of Stacked Marketer, the leading newsletter network for marketing professionals and readers from companies like Meta, Google, Apple, Shopify, Salesforce, HubSpot, Semrush, TikTok (to name just a few!) Manu and I break down the math behind growing Stacked Marketer, building a loyal audience, their data insights, and the Pro marketing platform.


    Emanuel shares:

    - The importance of data-driven storytelling in marketing and how visual stories make complex insights actionable.

    - How generational differences (Gen Z, Millennials, Gen X, and Boomers) impact spending habits and how marketers can reach each group through the right platforms (TikTok, email, etc.).

    - Real examples of how major brands like HubSpot and Shopify use first-party data to optimize campaigns and generate better ROI.

    - Why newsletters are essential for building first-party data strategies and how B2B companies can use them for lead generation and brand building.
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あらすじ・解説

Newsletters are the key engine of building a 1st party data pool as a defensive mechanism in the B2B space.

Meet Emanuel Cinca - Founder of Stacked Marketer, the leading newsletter network for marketing professionals and readers from companies like Meta, Google, Apple, Shopify, Salesforce, HubSpot, Semrush, TikTok (to name just a few!) Manu and I break down the math behind growing Stacked Marketer, building a loyal audience, their data insights, and the Pro marketing platform.


Emanuel shares:

- The importance of data-driven storytelling in marketing and how visual stories make complex insights actionable.

- How generational differences (Gen Z, Millennials, Gen X, and Boomers) impact spending habits and how marketers can reach each group through the right platforms (TikTok, email, etc.).

- Real examples of how major brands like HubSpot and Shopify use first-party data to optimize campaigns and generate better ROI.

- Why newsletters are essential for building first-party data strategies and how B2B companies can use them for lead generation and brand building.
続きを読む 一部表示

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