In this solo episode, I'll explore the evolution of visibility in business and debunk some common myths that often lead to overwhelm and wasted resources. Scroll down for some juicy resources that can help you move the needle on your Visibility in 2025:
I'll also explore energetic marketing, personal branding, and strategies for generating high-quality leads—all while embracing your unique path to success.
The evolution of visibility
From chasing the "visibility" dream to embracing your unique path.
The notion of "visibility" in business has evolved over time. What once seemed like a singular goal has become multifaceted and nuanced.
Debunking visibility Myths
Myth 1: You must be everywhere, all the time
Reality: Quality over quantity. Strategically select channels and platforms that align with your audience and brand.
Myth 2: Expensive ads are the only solution
Reality: Explore cost-effective strategies like organic social media, SEO, webinars, and content marketing.
Myth 3: Posting more often boosts engagement
Reality: Focus on creating valuable, engaging content rather than quantity.
Myth 4: Copying others' visibility plans
Reality: Tailor your visibility strategy to your unique audience, brand, and goals.
Myth 5: Branding is just about your website, logos and colours
Reality: Branding encompasses your overall identity and energetic blueprint, including voice, values, USP, customer experience, and differentiation.
Myth 6: Addiction to likes and follows leads to more sales
Reality: Focus on attracting the RIGHT kind of traffic - people genuinely interested in your offers.
Myth 7: Get on other people's mailing lists for visibility
Reality: Prioritize building your own authentic audience and connections.
Myth 8: Being a published author boosts visibility
Reality: Authorship can be a powerful tool, but is not the only path to visibility.
Myth 9: Networking events and podcasts are a visibility panacea
Reality: Carefully select opportunities that align with your target audience and business goals.
- Energetic marketing and personal branding
- Visibility as an "energetic match."
- Aligning your energy, values, and offerings to attract your ideal clients.
- The power of personal branding
- Your unique story, expertise, and personality as the foundation of visibility.
- Aligned Lead generation strategies
Going beyond "visibility" to targeted lead generation
Focusing on strategies that convert, not just attract.
Jenni Parker Brown is a style, image and branding maven, a channel for deep wisdom and genius ideas. She’s also nuts about homesteading and all things high-frequency lifestyle.
Jenni’s work is backed up by neuroscience, quantum physics, a passion for well-being and fulfilment, and a mission to reveal to as many people as she can reach the magic of basing their lives on their genius and superpowers.
Grab your FREE Styled To Sell Masterclass and check out what’s going on here:
Connect with Jenni - jenni@jenni-p.comFacebook - https://www.facebook.com/profile.php?id=61553630630506
RECOMMENDED RESOURCE - https://kyliekelly.com/emailgrowthclub
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