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In this episode of Badass Women in Business, hosts Aggie and Cristy welcome Simone Cimiluca-Radzins, CPA, entrepreneur, and founder of Freedom Sun, a financial empowerment platform for women. Simone shares her journey from growing up in financial instability to advising Fortune 500 companies, celebrities, and entrepreneurs on building financial independence.

Throughout the conversation, Simone emphasizes the importance of financial literacy, mindset, and empowerment for women entrepreneurs. She breaks down how personal and professional growth can intersect and discusses practical tools like spreadsheets, manifestation, and human design that can help business owners overcome limiting beliefs and align their business with their values.

Simone's advice touches on key financial principles while also addressing the deeper work of personal development, showing how the two are interconnected for long-term success in business.

Key Takeaways:

• Embrace your true identity: Lean into authenticity in both your personal and professional life.
• Overcome limiting beliefs: Recognize and challenge the societal conditioning that often holds women back.
• Explore personal finances and the wealth gap: Understanding this empowers women to take control of their financial futures.
• Manifestation and human design: These tools can support growth in business and life.
• Find your superpower: Use it to scale your business in a way that feels aligned with who you are.
• Empowering women financially: This is essential for creating long-term impact.
• Spreadsheets and financial projections: These tools can be empowering and help business owners gain clarity.
• Wealth is holistic: It’s not just about money—consider other factors that contribute to a fulfilling life and successful business.
• Advice for entrepreneurs: Simone offers guidance both for those about to take the leap and for business owners feeling stuck.

Chapters:

• 00:00 – Introduction and Welcome
• 00:25 – Embracing Authenticity: Finding Your True Identity
• 06:30 – From CPA to Entrepreneur: Navigating Career Transitions
• 19:09 – Personal Finances and the Wealth Gap: Empowering Women
• 23:42 – Manifestation and Human Design: Tools for Growth
• 27:55 – Scaling Your Business with Your Superpower
• 30:09 – Breaking Free from Limiting Beliefs
• 35:08 – Empowering Women Financially
• 38:17 – The Power of Spreadsheets
• 40:33 – Wealth Beyond Money
• 49:08 – Advice for Aspiring Entrepreneurs

Simone's story is a powerful example of how financial independence and personal growth go hand-in-hand, and her insights are a valuable resource for women looking to build sustainable, impactful businesses.

Connect with Simone:
TikTok

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In this episode of Badass Women in Business, hosts Aggie and Cristy chat with Mari-Carmen Sanchez-Morris, a former pediatric nurse with seven years of experience, now recognized as “the best women’s health and fitness expert for mums and mums-to-be.” With over 500 women supported through her fitness programs, Mari-Carmen has taken her expertise global with the FIT MAMA app, designed to provide accessible, holistic health and fitness guidance for mothers.

Mari-Carmen opens up about her journey from nursing to entrepreneurship, driven by the gaps she noticed in reliable fitness information for pregnant women. She shares how her personal struggles inspired her to create a business that empowers other women, ensuring they don't lose their spark after motherhood. Her FIT MAMA app offers a one-stop solution for moms, covering everything from exercise and nutrition to expert advice from health professionals like midwives and women’s health physiotherapists.

During the episode, Mari-Carmen highlights the challenges and rewards of running a business while raising three children. She also talks about the lessons she’s learned in building a bootstrapped business, particularly the importance of patience, trusting the process, and surrounding yourself with a strong support network of other powerful women.

Key takeaways from the episode include:

• The power of turning personal challenges into a successful business that helps others.
• The balancing act of being a mother and an entrepreneur, and why it's crucial for moms to prioritize their own well-being.
• How Mari-Carmen’s nursing background and expertise in women’s health have shaped her mission to make pre and postnatal care accessible through the FIT MAMA app.
• The importance of investing in personal growth as a business leader, ensuring that you are the best version of yourself to lead effectively in both motherhood and business.

Mari-Carmen's advice for entrepreneurs: "You cannot pour from an empty cup. If you invest in yourself, you will be a better business leader and a better mom."

Listeners can find Mari-Carmen and learn more about the FIT MAMA app through her website and Instagram. Tune in for an inspiring conversation about resilience, empowerment, and the journey of building a business from the ground up.

Connect with Mari-Carmen:
Website
App
Instagram
Facebook

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In this episode of Badass Women in Business, hosts Aggie and Cristy sit down with Vicky Demas, the CEO of Identifeye Health (formerly Tesseract Health). Vicky brings over 20 years of experience in healthcare, leading teams, and launching innovative products. She shares how Identifeye Health leverages AI to revolutionize diagnostic tools, starting with retinal imaging to combat diabetic retinopathy—a disease that could lead to preventable blindness.

Before joining Identifeye Health, Vicky was a product lead at GRAIL, where she contributed to the development of the Galleri multi-cancer early detection test. Prior to that, she was one of the first five founding members of Google Life Sciences, now Verily, where she led groundbreaking projects in medical diagnostics and devices. With over 20 patents to her name and a Ph.D. from UC Berkeley, Vicky has been a pioneer in using AI to solve complex healthcare challenges.

Vicky opens up about the challenges of being a female entrepreneur in a male-dominated field, the loneliness of leadership, and how grit, continuous learning, and adaptability have fueled her journey. She talks about the critical mission of Identifeye Health—making diabetic retinopathy screening more accessible—and shares advice on navigating the healthcare tech space, building strong teams, and thriving as a woman in STEM.

Vicky’s story also touches on her personal journey, from moving to the U.S. from Greece as a young engineer to leading a cutting-edge startup backed by $80 million in venture funding. Her insights into how AI can reshape diagnostics and her take on the future of women in STEM make this episode an inspiring listen for aspiring entrepreneurs and leaders.

Connect With Vicky:
Identifeye Health
LinkedIn

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In this episode of the Badass Women in Business Podcast, Aggie and Cristy sit down with Alex Batdorf, founder of Get Sh!t Done, to discuss the importance of community in entrepreneurship. Alex opens up about her journey, starting and scaling businesses since she was 19, and how her experiences have shaped her mission to support women entrepreneurs in building businesses that truly align with their vision.

Throughout the episode, Alex emphasizes the idea that success is not achieved alone, challenging the "hero's journey" narrative and stressing that entrepreneurship, like life, is better done in collaboration. She touches on the importance of getting support at every stage, debunking the myth of the lone wolf in business.

The conversation also delves into the realities of venture capital, the need for businesses to bootstrap and validate their ideas before seeking funding, and how to scale in a smart, sustainable way. Alex shares her practical insights on how women can navigate these challenges while staying true to their purpose.

Alex’s key advice? Success is never built in silos—community and alignment are essential for creating long-term impact in business.

You can learn more about Alex and Get Sh!t Done by visiting getshitdone.co or following her on social media.

This episode offers valuable insights for anyone looking to build a business in a way that’s authentic, impactful, and connected to a larger community.

Key Topics Covered:

• Alex’s Entrepreneurial Journey
• Building Businesses with Community
• The Truth About Venture Capital
• Bootstrapping and Business Validation
• The Power of Alignment in Business

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• Website: Badasswomeninbusinesspodcast.com

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In this episode of the Badass Women in Business Podcast, Aggie and Cristy sit down with Laura Williams, the founder of In Sync Media, a marketing agency in Western Colorado. Laura shares her journey from working in graphic design and copywriting to becoming an unexpected business owner. Her story is rooted in her personal experiences as a wife and mother, navigating the unique challenges of a law enforcement and military family while building her business.

Laura talks candidly about the impact of AI on her industry, reflecting on her initial concerns about AI taking over jobs. She quickly realized, though, that while AI can provide tools, it can’t replace the expertise and judgment that human professionals bring to the table. Laura highlights the importance of knowing how to use AI effectively, without losing the personal touch that clients still rely on.

The discussion also covers Laura’s upbringing in a strict fundamentalist Christian environment, which she compares to a cult. She explains how these early experiences shaped her entrepreneurial spirit and her determination to create a meaningful life outside of those constraints.

Laura’s key advice for entrepreneurs? Go to therapy. She emphasizes the importance of mental health in sustaining a business and making a positive impact on others.

You can connect with Laura on social media @InSyncMediaTeam (Facebook, TikTok, Instagram) or visit her website at insync.media. She also offers resources for those interested in learning more about AI in business, including workshop recordings available upon request.

This episode offers a thoughtful look at the balance between personal growth, entrepreneurship, and the evolving role of AI in business. It’s a must-listen for anyone looking to navigate these challenges with intention and clarity.

Key Topics Covered:

1. Laura’s Entrepreneurial Journey
2. Balancing Family and Business
3. The Role of AI in Business
4. Impact of Fundamentalist Upbringing
5. Mental Health and Entrepreneurship
6. Practical AI Tips

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• Website: Badasswomeninbusinesspodcast.com

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In this episode of the Badass Women in Business Podcast, hosts Cristy and Aggie welcome Nicole Drew, the founder and CEO of Rater, a dating app focused on safety and authenticity. Nicole shares her personal story of being scammed on a dating app and how this experience led her to create Rater. She talks about the challenges she faced in the early stages of development, including finding the right developer and funding the project.

Nicole discusses the unique features of Rater, including a star rating verification system, criminal checks, and ID verification to ensure user safety. She also highlights the importance of in-real-life (IRL) connections, mentioning the success of Rater's mixer events, which provide singles a chance to meet in person.

Nicole shares her journey from being a first-time founder to becoming a CEO, emphasizing the importance of networking, perseverance, and having a supportive team. She also offers advice to aspiring entrepreneurs on how to get started and overcome fear.

Key Takeaways:

• The importance of creating a safe and authentic dating platform.
• The value of networking and seeking industry-specific advice and referrals.
• Perseverance and confidence are crucial for overcoming challenges and achieving entrepreneurial success.

Contact Information:

• Rater App: Available on Google Play and Apple Store
• Website: Rater's Website
• Instagram

Closing:

Thank you for listening to the Badass Women in Business Podcast. If you enjoyed this episode, please rate and review us on your favorite streaming app. Catch you on the next episode!

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Gayle Jennings-O'Byrne, CEO of Wocstar Capital and co-founder of the Wocstar Fund, joins the podcast to discuss her journey into investing, the importance of storytelling, and the necessity for women to invest in and support each other. She shares how her venture capital firm focuses on women of color tech entrepreneurs, known as "Wocstars," and how her experiences shaped her approach to raising capital and supporting diverse startups.

Gayle emphasizes the significance of storytelling in connecting with investors and building human relationships. She explains how Wocstar Academy trains women on how to raise capital and tell their stories effectively. The discussion highlights the critical role of diversity in funding and the power of oral tradition in society.

The conversation also covers practical ways women can support each other, such as intentional shopping with female-owned businesses, providing referrals, and writing checks, no matter the amount. Gayle's insights into creating value and joy in entrepreneurship provide valuable advice for business owners at any stage.

Other links:
https://www.linkedin.com/company/wocstar/

Takeaways:

• The importance of investing in women of color and diverse startup teams.
• The power of storytelling in connecting with investors and building relationships.
• The need for women to invest in and support each other, both financially and through intentional purchasing and referrals.
• The impact of diversity in funding and the significance of oral tradition in building societies and civilizations.
• The value of intentional support for women-owned businesses and the role of women in technology.
• Intentional shopping with female-owned businesses can drive positive change.
• Collaboration and support are essential for growth and success in business.
• Wocstar Academy offers valuable resources and support for entrepreneurs.
• Diversity and a diverse entourage are crucial for success in business.
• Creating value and joy in entrepreneurship is essential for sustainable growth.

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• Website: Badasswomeninbusinesspodcast.com

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In this episode, we sit down with Liz Owens, the dynamic founder of Worthy AF, an apparel brand that empowers and celebrates unconventional women.

Liz opens up about her journey from battling low self-esteem and imposter syndrome to confidently creating her brand. She delves into the importance of community, taking small steps, and being unapologetically herself. Liz also shares her vision for Worthy AF, which includes building an online community and highlighting the stories of women who resonate with her brand.

This episode is packed with personal growth insights, lessons from mistakes, and the crucial role of failure in success. If you’ve ever felt out of place or doubted your value, Liz’s story will resonate deeply.

Takeaways:

• Start your side hustle with print-on-demand to manage costs and focus on what truly matters.
• Surround yourself with a supportive community for advice and encouragement.
• Keep an eye on your finances to ensure long-term success.
• Push past imposter syndrome by taking risks and promoting your brand with confidence.
• Collaborate and build partnerships to help your business grow.
• Embrace your worth and be unapologetically yourself.
• Building a brand takes time and dedication, but it's worth it.
• Community and support are key to personal growth and success.
• Learn from failure and use it as a stepping stone to success.
• Don’t wait for everything to be perfect before you start.

Worthy AF Facebook
Worthy AF Insta

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