Grace Bruins sits down with hiring expert Talmar Anderson to unpack the unique challenges faced by small business owners in building effective and loyal teams. Tamara brings her seasoned insights on hiring and managing staff, drawn from her experience at Boss HQ.

Together, they discuss practical strategies for overcoming the common pitfalls in recruitment and leadership, emphasizing the importance of defining success in roles and understanding the true cost of hiring for potential rather than capability.

Talmar shares her patented "bossification" process, designed to streamline hiring and foster a stronger leadership culture within small businesses.

Episode Highlights

01:26 - We are serving clients with our first in-person event in Savannah, Georgia in January. We're teaching business owners how to really step into that CEO and how to hire a trusted second-in-command, how to really build that leadership team that they can count on so they can step out.

02:51 - The key is we have to take the time to sit down and decide and define what success is in this role before we start to write employment ads and job descriptions and interview people because we can't build positions around personalities.

06:43 - We're spending too much time fixing people's mistakes. We're spending too much time trying to get them to truly understand what they need to do or worse, trying to get them to care about moving up when they're like, "I kind of like just being this person."

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Connect with Grace Bruins

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Grace Bruins sits down with Pat Miller, founder of the Small Business Owners Community, to discuss the exciting and ever-evolving role of AI in today’s business world.

Pat shares his journey from a two-decade career in broadcasting to becoming a leading advocate for AI integration in small businesses. Pat unveils practical strategies for leveraging AI to boost productivity, create stellar content, and maintain a competitive edge.

Listeners can expect a relaxed, yet insightful discussion as Grace and Pat unpack the practical side of AI, with plenty of actionable takeaways. Tune in to hear Grace and Pat talk through real-world strategies and how AI is shaping the future of small business growth. This is one conversation you won't want to miss!

Episode Highlights

13:20 - You can hold a meeting with someone and then run that transcript through ChatGPT or whatever your AI tool might be and ask it to interpret what it heard or what it read in the transcript from the person you were working with.

15:30 - The thing that you should be scared about is if you're trying to ignore it or wish that it's not part of your reality. If that's you, you should be scared.

23:54 - When you start with a pen and a paper and you start writing down repetitive tasks, tasks that take way too long, and tasks that you hate, because we all have tasks that we don't like to do. You'll end up with a list of stuff that's repetitive, time-consuming, not fun, not fulfilling.

39:09 - That's why you need others around you that will challenge you, will support you, and will honor you and most of all, will understand.

Contact

Connect with Grace Bruins

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Connect with Pat Miller

Website

LinkedIn

Grace unveils the secrets of brand storytelling magic with co-founders Dave & Michael Neelsen of StoryFirst Media. Learn how storytelling goes beyond marketing to become the core of a successful business strategy.

Dave and Michael share insights from their unique father-son collaboration and reveal how they transitioned from production to powerful storytelling consultation. Grace dissects the art of turning animal facts into inspirational advice, proving that even armadillos have their wisdom!

Episode Highlights:

07:25 - The biggest power is when you can show it through your actions. So that's what we do every day in a business. But when you're talking about a marketing perspective, bringing it to life. One of the greatest things about video is because it can tell a story in a way that other mediums can't because you have the power of the visual to actually be able to bring it to life.

25:27 - We are trying to deliver that storytelling clarity, that action-based story guide that comes in a similar kind of packet, but it's not about graphics. It's not about brand colors. It's not about all that stuff. It is about how does this brand behave in the pursuit of success for the customer.

32:28 - Understand that the story you're telling is not yours. It's your customer story. And that what that really means is everything that you're doing is in some way playing a scene or a role in the customer's narrative.

Contact

Connect with Grace Bruins

LinkedIn

Connect with Dave and Michael Neelsen

Website