Welcome to another powerful episode of Be a Better Marketer, where top marketing minds and business strategists share the secrets behind their success. In this episode, host Daniel Rosenstein sits down with the unstoppable Jennifer Glass – award-winning Business Growth Architect, bestselling author, podcast host, and TV producer – to unpack how she helps businesses unlock real, sustainable profits.

Jennifer isn’t your average “business coach.” With over two decades of experience helping businesses scale strategically, she’s worked with everyone from startups to established enterprises — and she’s here to drop real, actionable strategies YOU can use to grow your business starting today.

🎙️ In this no-fluff conversation, you'll discover:

• What a Business Growth Architect actually does — and how Jennifer helps her clients find untapped revenue

• Why profit is more important than revenue — and how to keep more money in your pocket

• The REAL difference between being busy and being profitable

• Why most coaches give the industry a bad name, and how to spot a legitimate expert

• How joint venture (JV) partnerships can explode your lead flow (including Jennifer’s florist + jeweler case study!)

• How to evaluate if your business is ready for strategic partnerships

• Common myths that hold back business owners from scaling their offers

• Why Jennifer says: "Revenue feeds your ego. Profit feeds your family."

💡 Key Business Lessons Covered:

• The power of client lifetime value and why many businesses ignore it

• The difference between gross vs net profit and why it matters

• How to build a trusted vendor network that drives leads on autopilot

• What she learned from working with household names like AOL, Warner Bros., and Coca-Cola

• How to develop messaging that resonates deeply with your ideal client avatar

• How to break free from the discount trap and start selling on value instead of price

🔥 BONUS: Jennifer shares how she’s personally staying motivated — with a surprising answer (Hint: It involves the White House 🏛️). Her mission is bold, ambitious, and focused on empowering the global small business community.

✅ Whether you’re an entrepreneur, executive, service provider, or marketer — this interview is PACKED with mindset shifts, tactical advice, and real-world case studies that will help you grow faster, smarter, and more profitably.

👤 About Jennifer Glass:
Jennifer is a Business Growth Architect, TV show producer, podcast host, and author of multiple business books. She is the founder of Business Growth Strategies International and helps businesses identify revenue leaks, untapped opportunities, and scalable systems to thrive in any economy.

📚 Download her FREE eBook on Joint Venture Partnerships here: [Insert link]

🔗 Connect with Jennifer:
Website: [Insert website link]
LinkedIn: [Insert LinkedIn profile]
Podcast: [Insert podcast info if relevant]

👋 Let’s Stay Connected:
Subscribe to Be a Better Marketer for more expert interviews on growth, marketing, strategy, and entrepreneurship every week!

👍 Like, 💬 Comment, and 🔔 Subscribe for more high-level insights that actually move the needle.

In this powerful episode, we sit down with Sarah Makris, executive coach and personal branding expert with over 20 years of experience managing C-Suite reputations. She shares her journey from corporate communications to launching her own brand, and how she now helps professionals become visible, respected leaders in their industries.

Discover:

✅ What personal branding really is (and what it's not)

✅ Why a strong LinkedIn presence is non-negotiable

✅ The top mistakes executives make when trying to get promoted

✅ How to future-proof your career and attract new opportunities

✅ Why AI can’t replace human strategy and storytelling

✅ Sarah’s SHINE framework for branding success Whether you're a C-Suite executive, business owner, or rising professional — this interview is packed with strategic insights to help you show up, stand out, and succeed.

🔗 Connect with Sarah:

Website: https://sarahmakris.com.au

LinkedIn: Sarah Makris

Instagram: @sarahmakrisaustralia

📩 Need help with your branding or visibility? DM me to book a free consultation. 🎧 Subscribe for more expert interviews on branding, leadership, and growth!

In this episode of Be a Better Marketer, host Daniel Rosenstein sits down with Angelica De Carmen—a powerhouse marketing consultant, business strategist, and soulful creative. From her early days designing newspaper ads for real estate in Florida to becoming a go-to marketing mentor for coaches, healers, and small businesses, Angelica shares her inspiring journey of how intuition, hustle, and heart-first marketing became her secret sauce.

Angelica discusses the evolution of marketing—from grassroots newsletters to cutting-edge AI tools—and explains how she uses platforms like ChatGPT as a virtual assistant to create tailored marketing messages and high-converting content. But what truly sets her apart is her unique process: she starts by helping clients uncover their why, their personal motivation, and their internal alignment before diving into tactics.

Whether you're a coach, healer, or entrepreneur trying to stand out in a crowded industry, Angelica offers grounded, actionable wisdom for choosing the right marketing channels, building systems that don't burn you out, and growing a business with soul. She breaks down the importance of relationship marketing, focusing on one strategy at a time, and why clarity always beats complexity.

In this episode, you’ll learn:

• Why Angelica believes your why is more important than your niche

• How to use AI like ChatGPT for real-life marketing wins

• The one mindset shift overwhelmed entrepreneurs must adopt

• Real case studies of client transformation and marketing success

• Why standing out isn't about being louder—it's about being more you

• The systems every small business must have in place to scale without chaos

Whether you're starting from scratch or looking to optimize your next marketing move, Angelica’s blend of strategy, soul, and systems will give you the clarity and confidence to move forward.

📲 Learn more about Angelica and book a strategy call at delfly8.com

Subscribe to Be a Better Marketer and never miss an episode filled with expert insight, industry trends, and real marketing breakthroughs.