• BrandBusters Ep. 23: Daniel Schindler, CEO of Buoy

  • 2025/01/30
  • 再生時間: 41 分
  • ポッドキャスト

BrandBusters Ep. 23: Daniel Schindler, CEO of Buoy

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  • In Episode 23, James and Sean chat with Daniel Schindler, Founder and CEO of the hydration brand, Buoy, covering:
    -Differentiating within the saturated hydration category
    -Prioritizing "convenience and clean" in product development
    -Growing a DTC brand efficiently versus "at all costs"
    -Managing investors and communication cadence
    -Leveraging celebrities such as Chris Paul to endorse the brand vs. tapping into the medical community as brand ambassadors
    Daniel (and his new pup) offer a great perspective for brands that are operating lean and agile and show growth can start slowly and then scale suddenly.

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あらすじ・解説

In Episode 23, James and Sean chat with Daniel Schindler, Founder and CEO of the hydration brand, Buoy, covering:
-Differentiating within the saturated hydration category
-Prioritizing "convenience and clean" in product development
-Growing a DTC brand efficiently versus "at all costs"
-Managing investors and communication cadence
-Leveraging celebrities such as Chris Paul to endorse the brand vs. tapping into the medical community as brand ambassadors
Daniel (and his new pup) offer a great perspective for brands that are operating lean and agile and show growth can start slowly and then scale suddenly.

BrandBusters Ep. 23: Daniel Schindler, CEO of Buoyに寄せられたリスナーの声

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