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Are you a coach dreaming of breaking free from the corporate world and starting your own thriving business? In this enlightening episode of The Mindful Coach podcast, I sit down with Kiri Mohan, an expert in guiding women freelancers from surviving to thriving in their contracting careers.
Kiri shares her personal journey from corporate life to successful freelancing, offering valuable insights for those considering a similar path. She emphasizes the importance of:
Key Considerations for Aspiring Freelancers- Identifying your target market: Understanding who you're marketing to is crucial for attracting the right clients.
- Pricing strategy: Learn why simply converting your salary to an hourly rate can set you up for failure.
- Effective communication: Discover how to articulate your value proposition in a way that resonates with potential clients.
Overcoming Common Pitfalls
- Relying solely on one social media platform for client acquisition
- Underestimating the power of networking and referrals
- Neglecting to build a strong personal brand
Practical Tips for Success
- Explore diverse marketing channels beyond social media
- Leverage newsletters to stay top-of-mind with potential clients
- Embrace creativity in your business approach
Whether you're a mindfulness coach, organizational consultant, or any other type of service provider, this episode offers valuable guidance on transitioning from employee to thriving independent contractor. Kiri's insights will help you navigate the challenges of self-employment while creating a fulfilling and profitable career on your own terms.
You can reach Kiri at Corporate2Contract and her podcast at Her Balanced Hustle
And don't forget the the Money Mapper free: CLICK HERE
Are you a coach or helping professional who values mindfulness in life and work? Join The Mindful Coach Association, where you can meet your colleagues and get no-hype support for your success. And did I mention, membership is free?