• Bringing Consumer Insights to Heritage Brands

  • 2022/09/06
  • 再生時間： 21 分
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Bringing Consumer Insights to Heritage Brands

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  • In this episode of the CGF Sustainability Podcast, host Louise Chester speaks to Geoff Painter, Chief Insights Officer at Pladis, a company which is best known for its diverse portfolio of brands that have been loved for generations. Geoff shares more about the top trends shaping the industry today, how the company has used these insights to their advantage to stay so successful after all these years.
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あらすじ・解説

In this episode of the CGF Sustainability Podcast, host Louise Chester speaks to Geoff Painter, Chief Insights Officer at Pladis, a company which is best known for its diverse portfolio of brands that have been loved for generations. Geoff shares more about the top trends shaping the industry today, how the company has used these insights to their advantage to stay so successful after all these years.
社会科学 マネジメント 経済学
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