• Ep176: Wrapping Up an Incredible YEAR!
    2023/12/27

    This year has FLOWN by, and I hope it’s been amazing. 

    This year I have focused on growing your business sustainably with ease, space, time, and grace, and I’ve been trying REALLY hard to walk my talk! With that in mind, I’m pressing pause on Building Your Empire with SophieZo, and focusing on some exciting new plans for the future.

    In this farewell episode, I’m sharing:

    • My gratitude to all of you for being such an important part of the SophieZo family
    • My hopes for a successful and prosperous 2024
    • The exciting plans I have in store for the SophieZo team in the new year
    • How to connect with me and continue to get great tips and tricks for growing your business 

    Listen now and stick with me in 2024 to continue the journey as you grow your business, expand your team, and get the support you need to bring your vision to life! 

    I wish you all the best in 2024 and beyond as you continue to live your dreams and build the life you desire. Happy New Year! 

    You can learn more about Sophie here:

    Website: https://sophiezo.com 

    Facebook: https://facebook.com/sophiezo 

    Instagram: https://instagram.com/thesophiezo 

    Twitter: https://twitter.com/sophiezo 

    LinkedIn: https://linkedin.com/in/sophiazollmann 

    Clubhouse: @sophiezo

    Free Discovery Call: https://link.automationonamission.com/widget/bookings/sophiezocalendar 

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    5 分
  • Ep175: Defining Your Leadership
    2023/12/20

    A $1M+ company needs a leader with a strong vision and clearly defined mission that supports the overall goals.

    That’s you! 

    You’re the visionary that builds the foundation of your business, and that’s a HUGE task. You have to have a systemic approach to build the pillars of sustainable success, and that starts with asking yourself some very important questions!

    In this episode, I’m sharing the 12 questions that define your leadership like:

    • Is your vision and your mission truly clear? 
    • Are you developing and communicating your strategy effectively?
    • Who’s making the decisions and presenting them to your team? 
    • How much autonomy do your team members have, and who’s monitoring collaboration? 
    • Who is setting your KPIs, measuring performance, and keeping you on track to meet your goals? 
    • How are you going to keep your business and your team growing and evolving in the years to come?

    Listen now to learn more about defining your leadership, your vision, and your mission to build your growth strategy on a solid foundation.

    You can connect with SophieZo at:

    Website: https://sophiezo.com 

    Facebook: https://facebook.com/sophiezo 

    Instagram: https://instagram.com/thesophiezo 

    Twitter: https://twitter.com/sophiezo 

    LinkedIn: https://linkedin.com/in/sophiazollmann 

    Clubhouse: @sophiezo

    Free Discovery Call: https://link.automationonamission.com/widget/bookings/sophiezocalendar 

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    11 分
  • Ep174: Leadership Strategies for Your Marketing Team
    2023/12/13

    Leading your marketing team to greatness is a monumental task, but you don’t have to do it alone! Effective marketing requires a team filled with visionary, creative leaders and team players dedicated to reaching your goals and furthering your growth. 

    Today I’m focusing on the 3 leadership roles within your marketing team that put you on the path to next level success! In this episode you’ll learn:

    • Who should be leading your marketing team
    • How a brand strategist defines and develops your brand strategy to keep your marketing message consistent
    • How your marketing manager keeps every department working together like a well-oiled machine
    • Why it’s so important to be open to new ideas and suggestions from your team
    • How your chief of staff brings everyone together for sustainable success

    Listen now to learn more about the leadership roles that put your marketing team on top! 

    You can connect with SophieZo at:
    Website: https://sophiezo.com

    Facebook: https://facebook.com/sophiezo

    Instagram: https://instagram.com/thesophiezo

    Twitter: https://twitter.com/sophiezo

    LinkedIn: https://linkedin.com/in/sophiazollmann

    Clubhouse: @sophiezo

    Free Discovery Call: https://link.automationonamission.com/widget/bookings/sophiezocalendar

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    8 分
  • Ep173: 6 Steps to Better Brand Strategy
    2023/12/06

    Your brand strategy is the foundation for your marketing success. 

    Without a great brand strategy and brand positioning, your marketing efforts are going to be ineffective and inefficient. People won't know who you are, and they won't recognize you in the crowd of competition flooding social media and the online business world.

    You need a brand strategy to help you grow and scale your business, and sell your products and services, so today, I’m sharing 6 branding strategy tips that will help you get your business in front of the right people at the right time. In this episode, you’ll learn:

    • How to analyze your target audience to create a stronger marketing message
    • Why it’s so important to define your unique value proposition (UVP)
    • How to define your core message
    • Ways to assess your current brand strategy and evolve to meet the changing needs of your business
    • How to create consistency in your marketing content
    • How to build brand guidelines that keep your marketing message consistent across all channels

    Listen now to discover the brand strategies that put your business on top! 

    You can learn more about SophieZo at:

    Website: https://sophiezo.com 

    Facebook: https://facebook.com/sophiezo 

    Instagram: https://instagram.com/thesophiezo 

    Twitter: https://twitter.com/sophiezo 

    LinkedIn: https://linkedin.com/in/sophiazollmann 

    Clubhouse: @sophiezo

    Free Discovery Call: https://link.automationonamission.com/widget/bookings/sophiezocalendar 

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    11 分
  • Ep172: Are You Hitting Your Target?
    2023/11/29

    When you’re spending your valuable time, money, and resources on a new marketing initiative, you want it to pay off! 

    You don’t have time to play guessing games or wait around and hope it all works out, and I don’t believe in throwing spaghetti at the wall and hoping something sticks. That’s why I’m sharing my tried and tested tips to help you bring the results you’re looking for every time!

    In this episode you’ll learn:

    • How to tailor your message to fit each segment of your audience
    • How to measure your positioning strategy and set your KPIs BEFORE you launch
    • Why it’s so important to analyze your preferred channels and platforms regularly
    • How top use your authenticity to grow your business
    • Why you should be prepared to pivot at a moment’s notice

    Listen now to learn how to hit your target every time! 

    You can learn more about SophieZo at:

    Website: https://sophiezo.com 

    Facebook: https://facebook.com/sophiezo 

    Instagram: https://instagram.com/thesophiezo 

    Twitter: https://twitter.com/sophiezo 

    LinkedIn: https://linkedin.com/in/sophiazollmann 

    Clubhouse: @sophiezo

    Free Discovery Call: https://link.automationonamission.com/widget/bookings/sophiezocalendar 

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    11 分
  • Ep171: Stay in Your Lane!
    2023/11/22

    Your role as the CEO is to be the leader, and you can’t do that if your entire day is consumed with the minutiae of running a business. 

    You’ve got to step away from the small details and step into the big picture of your business, and today’s episode is dedicated to extracting you from the daily demands to open a world of opportunity for your company! 

    In this episode, you’ll learn how to focus your genius solely on the key areas of your business like:

    • Defining the overall mission, goals, and vision for your business
    • Creating the steps and strategies that lead you directly to your goals
    • Developing new revenue streams, products, services, and growth opportunities
    • Putting your mission and message out into the world
    • Setting the metrics and KPIs that keep you firmly on the path to next level success
    • Setting a strong example and guiding your team to greatness

    Listen now and learn why you need to step out of the day to day and stay in your lane! 

    You can learn more about the SophieZo team at: 

    Website: https://sophiezo.com 

    Facebook: https://facebook.com/sophiezo 

    Instagram: https://instagram.com/thesophiezo 

    Twitter: https://twitter.com/sophiezo 

    LinkedIn: https://linkedin.com/in/sophiazollmann 

    Clubhouse: @sophiezo

    Free Discovery Call: https://link.automationonamission.com/widget/bookings/sophiezocalendar 

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    11 分
  • Ep170: Building the Foundation of Your Growth Infrastructure
    2023/11/15

    You wouldn’t build your house on shaky ground, and you can’t build a sustainable business on a foundation that’s not rock-solid either!

    When you build your business on the 12 Pillars of Success, you’re creating a strong, sturdy business designed for sustainable scaling and long-term success, but that doesn’t happen overnight! Next level success is a process, and it’s important to start with the 4 cornerstones that help you build the foundation of your growth infrastructure. 

    In this episode I’m helping you build the framework for next level success by:

    • Defining the leadership skills that propel your business to the top
    • Breaking down the roles that your team plays in supporting your vision for your business
    • Devising the systems and SOPs that streamline your business and set the foundation for rinse-and-repeat success
    • Explaining why you should never settle for anything less than your ideal clients
    • Showing you how to build an unshakeable framework that allows you to continue building, growing, and creating the company of your dreams

    Listen now to discover everything you need to know about building a strong foundation for next level success! 

    You can connect with SophieZo at:

    Website: https://sophiezo.com 

    Facebook: https://facebook.com/sophiezo 

    Instagram: https://instagram.com/thesophiezo 

    Twitter: https://twitter.com/sophiezo 

    LinkedIn: https://linkedin.com/in/sophiazollmann 

    Clubhouse: @sophiezo

    Free Discovery Call: https://link.automationonamission.com/widget/bookings/sophiezocalendar 

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    10 分
  • Ep169: Stop Running Around Like a Chicken with Your Head Cut Off!
    2023/11/08

    CEOs should be laser-focused and stay calm, cool, and collected no matter what life throws at them. 

    But let’s be honest- even the best CEOs can sometimes feel like they’re running around like chickens with their heads cut off! 

    Running a business can feel a little chaotic at times, but the better you are at organizing your time and tasks, the more efficient and productive you’ll be. In this episode, I’m sharing my best tips to help you maximize your time, up your efficiency, and step into your genius to lead your team to the top!

    You’ll learn:

    • How to step away from the day to day and step into your genius
    • Why it’s so important to focus solely on the high yield areas of your business
    • How to delegate effectively and efficiently
    • How to create the systems and processes that lead to rinse and repeat success

    Listen now to minimize your chaos and maximize your success! 

    You can learn more about the SophieZo team at:
    Website: https://sophiezo.com 

    Facebook: https://facebook.com/sophiezo 

    Instagram: https://instagram.com/thesophiezo 

    Twitter: https://twitter.com/sophiezo 

    LinkedIn: https://linkedin.com/in/sophiazollmann 

    Clubhouse: @sophiezo

    Free Discovery Call: https://link.automationonamission.com/widget/bookings/sophiezocalendar

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    10 分