In this week's episode, Ben and Liam dive into one of the most crucial aspects of building a career in the Middle East: community and networking. They are joined by Wes from Remote Pass, a high-energy guest who’s built an impressive reputation in the region.

Wes shares his unique journey, from starting a business at 13 years old to becoming a key player in the Middle Eastern sales landscape. His story is a testament to the power of building relationships and adapting to diverse environments.

Key points in this episode include:

• The importance of community in overcoming challenges when moving to a new country.
• How Wes built a strong personal brand and network on LinkedIn, and the impact it has had on his career.
• Why building relationships is essential in sales, especially in the Middle East where "no" often just means "not yet."
• Practical tips for maximizing networking events and building long-lasting relationships.
• The role of authenticity in personal branding and how it helps foster trust and credibility.

Wes also shares his personal experiences about transitioning from South Africa to the UAE, the role of personal branding on LinkedIn, and how he uses networking to build lasting business relationships.

Finally, Wes leaves us with insightful advice on how to overcome the fear of posting on LinkedIn and why consistency is key to success in building a personal brand.

• 00:00 Introduction and recap of Episode 1
• 01:29 How Wes’ energy and personality shape his success
• 06:28 Wes’ sales journey: from 13-year-old entrepreneur to Middle East sales leader
• 19:35 The importance of adaptability in the Middle Eastern sales market
• 23:23 Why "no" often just means "not right now" in the region
• 25:34 The difference between networking and community building
• 28:38 Practical tips for attending networking events effectively
• 30:56 The power of personal branding on LinkedIn
• 36:06 How to get started posting on LinkedIn and staying consistent
• 41:21 How Wes accelerated his career in the UAE through connections and knowledge sharing

• LinkedIn: The Sales People Podcast
• Instagram: @thesalespeoplepodcast
• TikTok: @thesalespeoplepodcast

Tune in next week as we continue to highlight the incredible stories of sales professionals in the Middle East. Got an amazing story? Let us know in the comments, and you could be featured in an upcoming episode!

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