エピソード

  • STOP SELLING SINGLE SERVICES | CEO Glow Show
    2025/05/28

    Are you still selling single sessions and wondering why your bank account isn’t growing?

    This episode is your wake-up call. 🚨

    Inside this power-packed masterclass, I’m sharing my Sales Simplified Framework — the exact script I used to build not one, but TWO multi-seven-figure beauty businesses. Whether you're a lash artist, PMU trainer, esthetician, or salon owner…this strategy will change the game for you.

    ✨ You’ll learn how to confidently close $1,500+ packages, handle objections without being pushy, and finally shift from hustle mode to CEO energy.

    💡 My student Emily went from $5K/month to $60K/month using this same script.

    It’s not magic. It’s not manipulation. It’s smart, ethical sales that serve your client and your future.

    What You’ll Discover in This Episode:

    ✅ Why single sessions are keeping you broke
    ✅ The 3 income tiers and how to reach the “freedom” level
    ✅ My 5-step high-ticket sales framework (Pre-frame, Discovery, Pitch, Objection Handling, Close)
    ✅ Word-for-word examples you can use TODAY
    ✅ How to shift your offer from “appointment” to “transformation”

    Hashtags:

    #BeautyEntrepreneurship #CEOGlowShow #BusinessGrowth #Beauty Entrepreneurs #Faith and Business #Permanent Makeup Business #BusinessMindset #PMUArtist

    // BEAUTY BIZ SECRETS FACEBOOK GROUP!

    // AI Beauty school: For beauty bosses and teams

    // FREE BEAUTY BUSINESS AUDIT

    // www.SheilaBella.com |

    // Instagram @realsheilabella | Instagram @CEOglowshow

    // YOUTUBE Channel

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    40 分
  • THE SHOCKING SIMPLE STRATEGY BEHIND 7 FIGURE BRANDS
    2025/05/22

    If you’re a beauty entrepreneur still relying solely on Instagram posts to bring in sales — this episode will blow your mind.

    I’m Sheila Bella, and I built two multi-7-figure brands in the beauty industry using one powerful (and often ignored) strategy: conversations in the DMs.

    In this episode of The CEO Glow Show, I’m joined by Laura Obando, co-founder of Pretty Rich Bosses and the queen of DM sales. Together, we break down the exact 4-step framework we use to close high-ticket clients and book out beauty businesses — all without running a single ad.

    ✨ If you want a fully booked calendar, consistent income, and clients who feel seen and ready to buy, this is your blueprint.

    We’ll cover:

    • Why visibility doesn't equal profitability

    • The fatal trap of only posting content and "hoping"

    • The 4 steps to close a client in the DMs (without sounding pushy)

    • Why your DMs are your real storefront

    • How to follow up without being annoying (and increase conversions by 70%!)

    Plus, we’re giving away the exact DM script and sales flowchart we use inside our coaching program — absolutely free.

    Hashtags:

    #BeautyEntrepreneurship #CEOGlowShow #BusinessGrowth #Beauty Entrepreneurs #Faith and Business #Permanent Makeup Business #BusinessMindset #PMUArtist

    // BEAUTY BIZ SECRETS FACEBOOK GROUP!

    // AI Beauty school: For beauty bosses and teams

    // FREE BEAUTY BUSINESS AUDIT

    // www.SheilaBella.com |

    // Instagram @realsheilabella | Instagram @CEOglowshow

    // YOUTUBE Channel

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    43 分
  • The Family Story I Was Afraid To Tell
    2025/05/16

    What if your deepest pain is also your greatest business superpower?

    In this raw and vulnerable episode of the CEO Glow Show, I, Sheila Bella, reveal the emotional story behind my childhood wound—how a complicated relationship with my half-sister Candy shaped the woman, leader, and beauty entrepreneur I am today.

    As beauty business owners, we carry stories from our past that quietly impact our confidence, creativity, and decisions. This episode is for anyone who's ever felt not enough and is ready to rewrite the narrative.

    🎧 You'll hear:
    ✅ How rejection shaped my hunger for success
    ✅ The moment I realized my business was built on a wound
    ✅ The real reason I prioritize sisterhood and community in everything I do
    ✅ Why healing your story is the ultimate CEO glow-up
    ✅ A call to uncover the lies holding YOU back from your next level

    If you're a beauty entrepreneur looking for deeper purpose, powerful mindset shifts, and a sisterhood that gets you, this episode will change how you see your story—and your business.

    Hashtags:

    #BeautyEntrepreneurship #CEOGlowShow #BusinessGrowth #Beauty Entrepreneurs #Faith and Business #Permanent Makeup Business #CouplesInBusiness #BusinessMindset #PMUArtist

    // BEAUTY BIZ SECRETS FACEBOOK GROUP!

    // AI Beauty school: For beauty bosses and teams

    // FREE BEAUTY BUSINESS AUDIT

    // www.SheilaBella.com |

    // Instagram @realsheilabella | Instagram @CEOglowshow

    // YOUTUBE Channel

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    37 分
  • 6000 New Followers In 2 Months
    2025/05/07

    Are you posting on Instagram and still not seeing clients come in? It’s not your content—it’s your strategy. In this episode of the CEO Glow Show, I’m breaking down exactly how to use Instagram Trial Reels to test, post, and grow without the pressure to be perfect.

    Whether you’re a lash tech, PMU artist, esthetician, hair pro, or beauty coach, you’ll want to grab a notebook.

    This episode will show you how to:

    ✨ Test hooks like a marketing expert
    ✨ Decode Instagram metrics that matter
    ✨ Repost old content and make it go viral again
    ✨ Turn stories into reels that convert
    ✨ Post 20x a day without annoying your audience
    ✨ Boost saves, shares, and follows with ease

    📊 I’ll teach you how to read your Instagram like a growth scientist and turn your content into a client-attracting machine—all while avoiding rookie mistakes that most beauty pros still make.

    🎯 If you’re tired of guessing what works and ready to grow with strategy, this one’s for you.

    💡 WHAT YOU’LL LEARN:

    • How to use Trial Reels to gain exposure with zero fear

    • Why “likes” don’t lead to money—and what does

    • What to post when you feel stuck, burnt out, or bored

    • How to multiply your best-performing content effortlessly

    • The one metric that tells you your content is working

    Hashtags:

    #BeautyEntrepreneurship #CEOGlowShow #BusinessGrowth #Beauty Entrepreneurs #Faith and Business #Permanent Makeup Business #CouplesInBusiness #BusinessMindset #PMUArtist

    // BEAUTY BIZ SECRETS FACEBOOK GROUP!

    // AI Beauty school: For beauty bosses and teams

    // FREE BEAUTY BUSINESS AUDIT

    // www.SheilaBella.com |

    // Instagram @realsheilabella | Instagram @CEOglowshow

    // YOUTUBE Channel

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    37 分
  • College Is A Joke
    2025/04/24

    Do you really need a degree to be successful in the beauty industry?

    Spoiler alert: You don’t. 💥

    In this raw and real episode of The CEO Glow Show, I’m pulling back the curtain on the myths we’ve been sold about traditional success, and why courage, content, and conversations will take you further than any college course ever could.

    I’m sharing my own story of leaving nursing school, choosing freedom over fear, and building a multi-6-figure beauty business from scratch — no fancy credentials needed. If you’ve ever felt torn between playing it safe and chasing your dream of being a booked and busy beauty entrepreneur, this one’s for you.

    You’ll hear:
    Why college isn’t the key to wealth for beauty pros in 2025
    ✨ How AI is changing the game (and what it can’t replace)
    ✨ The biggest lie holding new beauty entrepreneurs back
    ✨ Why service-based businesses are the new job security
    ✨ How to get 20 paying clients in just 4 days without ad spend or degrees

    Hashtags:

    #BeautyEntrepreneurship #CEOGlowShow #BusinessGrowth #Beauty Entrepreneurs #Faith and Business #Permanent Makeup Business #BusinessMindset #PMUArtist

    // BEAUTY BIZ SECRETS FACEBOOK GROUP!

    // AI Beauty school: For beauty bosses and teams

    // FREE BEAUTY BUSINESS AUDIT

    // www.SheilaBella.com |

    // Instagram @realsheilabella | Instagram @CEOglowshow

    // YOUTUBE Channel

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    11 分
  • $4K A Month To $15K A Month As A Lash Artist
    2025/04/16

    Are you hustling so hard you’re burning out? You’re not alone, beauty boss.

    In this powerful episode of the CEO Glow Show, we learn what it takes to build a profitable beauty business without sacrificing your sanity. From my wake-up call to the lessons that helped me create lasting success, this episode is a must-listen for beauty entrepreneurs ready to thrive — not just survive.

    Whether you're a lash tech, PMU artist, esthetician, or salon owner, you’ll learn how to:

    • Avoid toxic hustle culture

    • Realign your business with your values.

    • Shift from burnout to balance.

    • Scale your beauty brand without losing yourself.

    This isn’t just about doing more — it’s about doing it differently. If you’re ready to glow from the inside out and finally build a business that feeds your soul, press play. 💖

    Topics Covered:

    • The hidden cost of overworking in the beauty industry

    • How Sheila discovered her burnout and turned it around

    • The #1 mindset shift beauty entrepreneurs need to succeed

    • Why alignment beats hustle every time

    • Practical steps to reclaim your time and joy

    Hashtags:

    #BeautyEntrepreneurship #CEOGlowShow #BusinessGrowth #Beauty Entrepreneurs #Faith and Business #Permanent Makeup Business #BusinessMindset #PMUArtist

    // BEAUTY BIZ SECRETS FACEBOOK GROUP!

    // AI Beauty school: For beauty bosses and teams

    // FREE BEAUTY BUSINESS AUDIT

    // www.SheilaBella.com |

    // Instagram @realsheilabella | Instagram @CEOglowshow

    // YOUTUBE Channel

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    22 分
  • Ep.26: MARRIED TO A BEAUTY-PRENEUR IS NOT A WALK IN THE PARK
    2025/03/13

    Is your spouse struggling to understand your business dreams? You're not alone! In this raw and honest conversation, my husband, Will, joins me to talk about the journey from skepticism to full support in our relationship and business.

    Whether you're a beauty entrepreneur, PMU artist, lash boss, or online coach, this episode is packed with real-life strategies to help you gain your partner’s support, improve communication, and turn your business into a family-backed empire.

    🎧 What You’ll Learn in This Episode:
    ✔️ The #1 reason your spouse may not fully support your business
    ✔️ How to communicate your vision so they actually "get it"
    ✔️ The mindset shift that turned my husband from skeptic to supporter
    ✔️ How to make your partner feel like a hero in your journey
    ✔️ Relationship strategies to balance love and entrepreneurship

    If you’ve ever felt frustrated that your spouse doesn’t "get" your business, THIS is the episode you need to hear.

    Hashtags:

    #BeautyEntrepreneurship #CEOGlowShow #BusinessGrowth #Beauty Entrepreneurs #Faith and Business #Permanent Makeup Business #CouplesInBusiness #BusinessMindset #PMUArtist

    // BEAUTY BIZ SECRETS FACEBOOK GROUP!

    // AI Beauty school: For beauty bosses and teams

    // FREE BEAUTY BUSINESS AUDIT

    // www.SheilaBella.com |

    // Instagram @realsheilabella | Instagram @CEOglowshow

    // YOUTUBE Channel

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    33 分
  • Ep.25:TOP 3 Investments Beauty-Preneurs Must Make To Scale
    2025/02/27

    Are you stuck at the same income level in your beauty business? Whether you’re a lash artist, PMU pro, esthetician, med spa owner, or salon boss, you NEED to make these 3 investments if you want to break through income ceilings and scale to six or seven figures.

    In this episode, I’m pulling back the curtain on what separates struggling beauty entrepreneurs from those who thrive—and it’s NOT just about your skills! I’ll share the exact strategies I used to grow not one, but TWO multi-million dollar beauty businesses and how you can do it too.

    🔥 Inside This Episode, You'll Learn:
    ✔️ The #1 mistake beauty entrepreneurs make that keeps them stuck
    ✔️ The 3 investments that are non-negotiable for scaling your business
    ✔️ Why just posting on Instagram isn’t enough (and what ACTUALLY works!)
    ✔️ How to attract high-paying clients instead of bargain hunters
    ✔️ The secret to booking more clients consistently (without burnout)

    Hashtags:

    #BeautyEntrepreneurship #SheilaBella #BusinessGrowth #Beauty Entrepreneurs #Faith and Business #Permanent Makeup Business

    // BEAUTY BIZ SECRETS FACEBOOK GROUP!

    // AI Beauty school: For beauty bosses and teams

    // FREE BEAUTY BUSINESS AUDIT

    // www.SheilaBella.com |

    // Instagram @realsheilabella | Instagram @CEOglowshow

    // YOUTUBE Channel

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    20 分