ChatGPT, the popular AI chatbot, played a notable role in the 2024 US election, with millions of users turning to it for information. OpenAI, the company behind ChatGPT, implemented safety measures to prevent the spread of misinformation, including: Banning impersonation of candidates or governments. Discouraging misrepresentation of voting procedures and voter suppression.

Digitally watermarking AI-generated images created with DALL-E. OpenAI also collaborated with the National Association of Secretaries of State to: Provide accurate answers to election-related queries. Direct users to CanIVote.org, a non-partisan voting information hub. These efforts resulted in over a million ChatGPT responses directing users to CanIVote.org and over 2 million responses pointing users to reputable news sources like the Associated Press and Reuters for election results.

Additionally, ChatGPT rejected over 250,000 requests for deepfakes of prominent political figures. Despite these measures, the Bipartisan Policy Center expressed concerns about potential misinformation, highlighting the limitations of AI chatbots in providing complete and consistent information.

They urged users to verify information from ChatGPT with reliable sources like government websites or local election boards. The 2024 election marked the first time voters could use ChatGPT for election information, signalling a potential shift in how people engage with political processes.

While OpenAI's efforts demonstrated a commitment to mitigating misinformation, the Bipartisan Policy Center's cautionary note suggests that there's room for improvement before future elections.