On this episode, Nick Sonderup, Co-Chief Creative Director of Strawberry Frog in New York City, shares his incredible journey in the advertising industry, including stints at MTV, Wieden+Kennedy, and BBDO.

Then, we’ll dive into an exclusive preview of his forthcoming book, How Not to Hate Advertising, which is, in reality, a love letter to the business. The book emphasizes the importance of mentorship, navigating new technologies, maintaining empathy in client relationships, and finding fulfillment in your work.

On this episode, I speak to Emily Jeffrey-Barrett, founder of Among Equals in the UK, a brand and campaign agency for people who want to make more than *just* money.

Emily shares her journey from working in large advertising agencies to one day realizing that her fear of not starting her own agency became bigger than her fear of actually doing it. That was the day she handed in her notice and jumped head-first into starting Among Equals during a global pandemic, no less.

She discusses the challenges she faced and how she struck gold with her agency’s strategy of “start with no one cares.”

If you’ve ever wanted to start your own agency this episode might change your life.

I am thrilled to welcome my friend and former colleague, Creative and Brand Strategist Matt Jones. Matt and I met during his time at Jack Morton where he was Global SVP of Strategy and Creative… and to this day, he is hands down the best, most brilliant, most effective creative strategist I've ever worked with.

His career has taken him from the halls of Parliament to the C-Suites of some of the biggest brands in the world, to co-creating a highly successful brand of his own, about which he’s written a new book called “Lessons From Gin.”

On this episode, we’re speaking with Eric Segal, CCO of X&O, which stands for Experts and Officers, a unique creative and strategy company composed of a network of over 100 big thinkers, all formerly associated with top brands and powerhouse agencies.

They describe themselves as a CMO’s secret weapon, brought in to solve tough marketing challenges in record time. And the coolest part? They all operate anonymously, known to clients only by their colorful code names.

Eric will share some insider information on how they operate with near-surgical efficiency and precision, as well as some ways you could adopt their industry-disrupting practices.

On the latest episode of the show, we have Christian Lachel, Chief Creative Officer of BRC Imagination Arts, a unique design and production agency that specializes in Brand Homes and Flagships and Cultural Attractions and Museums.

If you’ve been to the Johnnie Walker Princes Street Venue in Scotland or the Raiders Stadium Tour in Las Vegas, you’ve likely experienced their work.

Christian is here today to talk about how brands can and should use their history to fuel their future.

I’m excited to have Colin Jeffery, CCO of Doner and Co-Founder and CCO of Wolfgang, on the show today for a very interesting and timely discussion. Colin has worked for top agencies all around the world, from his homeland of South Africa to Singapore to the US, so I think it’s fair he’s seen a thing or two.

And over the last several years, he’s spotted a distressing trend: advertising professionals falling out of love with advertising and the advertising world and I have to say, I don’t disagree with his assessment.

But fear not faithful listeners, because he’s here to share a few actionable things we can do to reignite our passion and love for what I still believe is one of the best gigs in the world.

On another international episode, Laura Stein, Chief Creative Officer of Bruce Mau Design in Toronto Canada, is here to share 5 things we as creatives can do right now in our work and in our lives to be more sustainable. This cause is near and dear to her heart and something she brings to every project. Spoiler Alert: If you’re a user of Post-It Notes, you might be in for a big surprise. Laura will also explain how her years spent playing in an indie rock outfit led to her career in design. It’s a really cool story and an important topic so don't miss it!

On today’s show we have Ly Nguyen, Head of Creative at Movement Strategy, the social media agency behind some of the best brand social channels on the inter webs.

Ly is here to share how her unique and versatile career path set her up perfectly to deliver on the agency’s social centric approach, as well as some misconceptions about executing effective social media campaigns.

https://www.linkedin.com/in/lyunguyen/

https://www.linkedin.com/company/movement-strategy/

https://twitter.com/mvmtstrategy

https://www.facebook.com/MovementStrategy/

https://www.instagram.com/movementstrategy/