エピソード

  • #126: Does Your Branding Pass This Test?
    2024/07/08

    Does your branding pass the test? In today’s episode, we’re diving into the three C’s of branding—Clarity, Consistency, and Constancy—to see if your brand stands strong. We’ll explore what each C means, why it’s crucial for your brand’s success, and share examples of brands that get it right. Get ready to play a fun game that will help you evaluate and strengthen your brand’s foundation. Let’s ensure your brand is clear, consistent, and built to last!

    Links Mentioned In This Episode: https://duocollective.com/blog/having-a-strong-brand-can-help-your-seo

    Episode Show Notes: https://duocollective.com/blog/does-your-branding-pass-this-test-check-the-strength-of-your-brand

    Tuesday Tips & Sips: https://duocollective.com/subscribe

    Instagram: https://www.instagram.com/duoonairpodcast/

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    23 分
  • #125: 3 SEO Tips for Product-Based Businesses
    2024/07/01

    Running a product-based business and looking to boost your SEO? In today’s episode, we’re sharing three powerful SEO tips that can drive more traffic and increase your sales. From optimizing your product pages to creating keyword-driven category pages and investing in rich, long-form content, we’ll guide you through actionable strategies that have brought success to our clients. Get ready to enhance your product SEO and stand out in the crowded marketplace!

    Episode Show Notes: https://duocollective.com/blog/seo-tips-for-product-and-ecommerce-businesses

    Links Mentioned in This Episode:

    https://duocollective.com/seo-on-tap

    https://duocollective.com/seo-creative-resource-directory/

    Tuesday Tips & Sips: https://duocollective.com/subscribe

    Instagram: https://www.instagram.com/duoonairpodcast/

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    18 分
  • #124: Marketing Strategies for Overwhelmed Business Owners
    2024/06/24

    Feeling overwhelmed with your marketing? In today’s episode, we’re tackling the chaos head-on with strategies tailored for busy business owners. We’ll dive into why you might feel swamped, how to identify your most impactful marketing channels, and ways to streamline your efforts. From understanding the 80/20 rule to analyzing your data, we’ve got you covered with practical tips to focus on what truly moves the needle. Tune in to simplify your marketing and reclaim your time!

    Episode Show Notes: https://duocollective.com/blog/marketing-strategies-for-overwhelmed-business-owners

    Links Mentioned in This Episode:

    #88: https://duocollective.com/blog/how-many-channels-to-market-your-business

    #37: https://duocollective.com/blog/how-to-diy-an-organic-marketing-roadmap

    Tuesday Tips & Sips: https://duocollective.com/subscribe

    Instagram: https://www.instagram.com/duoonairpodcast/

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    23 分
  • #123: Should you buy multiple domains for your business?
    2024/06/17

    In today’s episode, we’re busting the myth that owning several domains boosts your SEO. We’ll break down why this isn’t true, explore legitimate reasons you might want multiple domains, and reveal hidden costs you may not have considered. Plus, we’ll dive into the pros and cons of keyword-rich domains and how they impact your brand. Tune in to get the real scoop and make informed decisions about your domain strategy!

    Episode Show Notes: https://duocollective.com/blog/buying-multiple-domains-and-seo

    Links Mentioned in This Episode:

    #109 https://duocollective.com/blog/3-things-search-engines-do

    #19: https://duocollective.com/blog/avoid-these-7-bad-seo-strategies

    Tuesday Tips & Sips: https://duocollective.com/subscribe

    Instagram: https://www.instagram.com/duoonairpodcast/

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    15 分
  • #122: Why cheap design may be costing you more
    2024/06/10

    In today’s episode, we uncover why opting for cheap design might end up costing you more in the long run. We’re diving into the hidden costs, from poor first impressions to increased marketing expenses, and sharing practical tips to make the most of your budget without sacrificing quality. Tune in to learn how strategic design can elevate your brand, build trust, and set you up for long-term success. Let’s make sure your brand investment pays off!

    Episode Show Notes: https://duocollective.com/blog/why-cheap-branding-and-design-may-be-costing-you-more

    Links Mentioned in This Episode:

    #101: https://duocollective.com/blog/copywriting-client-rebranding-experience

    #96: https://duocollective.com/blog/how-to-use-submark-logos-for-your-brand

    #22: https://duocollective.com/blog/4-reasons-it-might-be-time-to-rebrand-your-business

    https://duocollective.com/blog/primary-and-secondary-logos-why-you-need-both-and-more-for-your-branding

    https://duocollective.com/blog/4-reasons-it-might-be-time-to-rebrand-your-business

    https://duocollective.com/blog/4-common-branding-mistakes

    https://duocollective.com/blog/7-common-brand-marketing-terms-you-should-know

    https://duocollective.com/blog/why-you-need-a-custom-brand-pattern

    Tuesday Tips & Sips: https://duocollective.com/subscribe

    Instagram: https://www.instagram.com/duoonairpodcast/

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    45 分
  • #121: How to Choose the Best Keywords
    2024/06/03

    In today's episode, we're diving deep into a topic that's a game-changer for your online visibility: How to Choose the Best Keywords. 🎯 Whether you're a seasoned blogger or just starting out, finding the right keywords can feel daunting. But don't worry—we're breaking it down step-by-step to boost your confidence and improve your search rankings!

    Links Mentioned in This Episode:

    Episode Show Notes: https://duocollective.com/blog/how-to-choose-seo-keywords

    https://duocollective.com/free-seo-tools

    Tuesday Tips & Sips: https://duocollective.com/subscribe

    Instagram: https://www.instagram.com/duoonairpodcast/

    #15: https://duocollective.com/blog/3-google-analytics-metrics-every-beginner-should-know

    #69: https://duocollective.com/blog/a-breakdown-of-my-seo-process

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    17 分
  • #120: A Peek Inside The Nonprofit World & A Big Duo Announcement
    2024/05/20

    In today's episode, we sit down with Terra from Gloves for Grief to uncover the heartfelt journey of starting a nonprofit. We chat about the early steps of launching a nonprofit, fundraising strategies and the challenges that come with it.

    Plus, we have an extra special announcement that was inspired by our partnership with Gloves for Grief... You are not going to want to miss this!

    Links Mentioned in This Episode:

    Duo Gives Back: https://duocollective.com/duo-gives-back

    Episode Show Notes: https://duocollective.com/blog/starting-a-non-profit-with-gloves-for-grief

    Tuesday Tips & Sips: https://duocollective.com/subscribe

    Instagram: https://www.instagram.com/duoonairpodcast/

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    40 分
  • #119: AI Tools We Are Loving For Our Business
    2024/05/13

    Have you been thinking of using AI for your online business? In today's episode, we share our favorite AI tools that have been beneficial in our business, and we also cover tools where the verdict is still out! This episode is all about providing recommendations that could save you time and enhance your processes and workflows with tools that will make your life easier!

    Links Mentioned in This Episode:

    Quiz made with Interact AI: Find your SEO Superpower

    Episode #98: https://duocollective.com/blog/steal-these-chatgpt-prompts-for-creative-businesses

    Episode #57: https://duocollective.com/blog/what-is-chatgpt-and-why-should-you-care

    Episode Show Notes: https://duocollective.com/blog/ai-tools-we-love-for-our-business

    Tuesday Tips & Sips: https://duocollective.com/subscribe

    Instagram: https://www.instagram.com/duoonairpodcast/

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    27 分