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サマリー
あらすじ・解説
“Tell your brands real story, not it’s highlight reel.”
Welcome to Episode 98: The Power Of A Compelling Brand Story ...
Every business and everyone behind it has a story. When done well, business storytelling gives a compelling reason for your audience to buy from you. But an exceptionally powerful brand storytelling experience can inspire trust between you and your audience -- and that’s the main end goal we’re wanting you to go for. Why?
Because brand trust can be the vital difference between someone choosing you or your competitors instead.
After many years of working with different business right across the globe, we noticed that this is where most struggle … finding a true authentic way to connect with people. And we truly believe that storytelling is the answer that bridges that gap.
Here's what we will be untangling in this episode ...
- The 3 Ss of brand storytelling
- Interesting statistics on brand trust
- How to build brand trust and set expectations
- Top steps on creating follow through
- 4 key traits to drive away stale content
Are you ready?
Pop in your awesome earbuds and let's dive in!