For the full show notes and access to resources mentioned in this episode visit https://www.easyscaling.com/blog/episode99

Hey everyone! Welcome to a very special episode of the Easy Scaling Podcast with a huge announcement. I’m sitting down with Courtney Tarrant and Jennifer Spivak, the new trailblazers at the helm of Easy Scaling. Guess what? They’re also taking over this podcast, making this my final episode as your host.

In this episode, we're unpacking the details of why I chose to pass the torch to Courtney and Jen and delve into the intricacies of the transition process. We’ll explore everything from the early decisions, the emotions involved in letting go, to the strategic steps we took to ensure a smooth handover. This candid conversation is packed with insights, not just on business transitions, but on personal growth and future aspirations.

Join us as we dive into a heart-to-heart about the big changes happening around here:

• Why I decided to sell Easy Scaling
• The journey of selling the business
• Courtney and Jen's vision for the future of Easy Scaling
• How the transition will affect this podcast
• Our personal experiences throughout the selling process
• Insights into maintaining business integrity during ownership transitions
• The role of emotional and mental shifts in my decision to sell
• Strategies for effective change management in business
• How the new leadership plans to innovate and grow Easy Scaling
• A look at what’s next for me and the community we’ve built
• This episode is more than a goodbye; it’s a sneak peek into the future of Easy Scaling and a celebration of new beginnings. Tune in to hear all about the exciting road ahead!

For the full show notes and access to resources mentioned in this episode visit https://www.easyscaling.com/blog/episode97

In this episode, Rachel (Head of Marketing and Sales) and Andrea (Head of Agency Operations) take over the podcast while Jordan is out on maternity leave. They’re diving into the crucial topic of offer validation and market research—why it’s the key to creating a successful offer that truly connects with your audience. From avoiding the disappointment of a flop to gathering data that informs every step of your sales process, they cover everything you need to know about validating your offers.

Whether you’re about to launch a new offer or looking to improve your current one, this episode gives you practical advice on how to make sure you’re creating something your audience actually wants.

What We’re Covering:

• Why validating your offer is the most important first step before creating anything.
• How skipping market research can waste time, money, and energy.
• Real-world examples of how market research has shaped successful offers inside Easy Scaling®.
• Tips for gathering data from your audience.
• How to leverage your analytics and existing data to refine your offers.
  
  

Ready to make our team, your team? Our new My Team is a full service, plug-and-play team with 3 tiered service level to fit any business size and budget. Ready to apply? With only 2 spots available now is the perfect time to get started!

Connect with Jordan Schanda King:

• Website: easyscaling.com
• Instagram: @jordanschandaking

For the full show notes and access to resources mentioned in this episode visit https://www.easyscaling.com/blog/episode96

In this episode, I'm getting into a topic we all deal with at some point: handling conflict in business. Whether it's with a team member, a client, or even between team members, these uncomfortable situations can pop up and throw a wrench in your day. I'm sharing my thoughts on setting a firm no-nonsense policy for disrespectful behavior and how to tell the difference between necessary tough conversations and flat-out rudeness.

I’m talking about why it's so important to nip these issues in the bud to keep a positive and productive work environment. I'll talk about times I've had to let clients go for being disrespectful and how to handle team members who aren't on the same page with your business goals. It's all about making sure your business is filled with people who are all in and ready to help it grow.

I’m covering:

• Handling interpersonal conflict in business settings
• Setting boundaries with clients and team members
• Differentiating between difficult conversations and disrespect
• Zero tolerance policy for rudeness and unprofessional behavior
• Examples of inappropriate client requests and how to address them
• Importance of maintaining a positive work environment
• Dealing with team members not aligned with business goals
• Firing clients or team members when necessary
• The impact of tolerating disrespect on your business
• Strategies for maintaining a strong, supportive business culture
  
  

Do you have your own business question that you want me to weigh in on? Submit your question now for a chance to have the answer featured on the Easy Scaling® Podcast! Submit your question here.

Connect with Jordan Schanda King:

• Website: easyscaling.com
• Instagram: @jordanschandaking