For episode 78 of Entrepreneur Rx, John Shufeldt interviews fellow ER doc and seasoned healthtech entrepreneur Alan Roga, CEO and Co-Founder of TruLite Health. TruLite Health’s platform Truity™ is the markets first comprehensive health equity platform and brings together the largest proprietary clinical health equity knowledge base and recommendations with patient-specific clinical and social data sets, and makes it actionable driving patient specific clinical, social, behavioral interventions at the point of care.

The episode starts off with Alan sharing his background including his journey through college and medical school, and how he ended up in emergency medicine. He discusses how emergency medicine is well-suited for entrepreneurs due to its fast-paced nature and the need to make quick decisions with limited information. 

Alan then tells the story of how he got into telemedicine in 2009 after realizing the high cost and lack of access for patients seeking care. He started his own telemedicine company, Stat Doctors, which was later acquired by Teladoc in 2015. Alan explains the challenges of being a corporate suit after the acquisition, but also the excitement and opportunity it brought.  This leads Alan to talk about his latest venture, TruLite Health, which focuses on addressing health disparities through a clinically integrated workflow tool. 

Finally, Alan shares six key questions for would-be entrepreneurs to consider, including the importance of passion, capital, and comfort with uncertainty. He emphasizes the need to find something that matters and to go for it.