It seems like every online business or marketing coach is talking about ethical pricing and sales these days. Wtf does it mean to be “ethical” when it comes to marketing and sales? And how do we actually price our work effectively? Hint: it’s not a matter of simply raising or lowering rates!

Here’s what we’ve found (aka topics discussed in episode 4):

- We are witnessing a shift in sales planning for online service based business owners—we’re moving out of an era of talking about how to “get the sale” and into an era of “how can we create businesses that attract the right people into the right containers”

- Part of being values-aligned is making things accessible for a client base and sustainable for the service-based business owner

- There’s really only one “rule” to pricing and it’s probably not what you think it is

Other (important) topics discussed:

- Love on the Spectrum and Ru Paul’s Drag Race

- Love Island as a bougie terrarium

- Manipulation vs trust in marketing and branding

- Sales and consent

Interested in learning more? Join us for SUMMER BIZ CAMP! This is an 8-week experience during the slowest time of the year to get back to basics, gain foundational business knowledge, receive coaching to apply it to your business, and ultimately gain the information you need to create your own business strategy and be ready for the fall.

All sessions will meet on Wednesdays: June 26th - August 14th - 10-noon Pacific / 1-3 Eastern.

Registration is available according to three-tiered pricing with payment plans. LEARN MORE

And of course, you can also get more info about Brooke and Tristan on their websites: brooke-monaghan.com and katz-creative.com

Episode Transcript