Jessie Jarvis is an ag industry icon. She is a wife, mother, third-generation rancher, and Founder of Of The West. Jessie was born and raised on her family’s cattle ranch in Southern Idaho, which at an early age, instilled in her the importance of a strong work ethic, and a deep appreciation for the American West.

In addition to her lifelong involvement raising cattle, Jessie has had over a decade’s worth of experience in print and digital media, both writing for and producing various agriculture and western fashion publications, as well as freelancing in ag and western communications.

Jessie and her husband, Justin, have two children (Jhett and Jaxyn), and are working to carry on the legacies of their family ranching operations.

Whether it’s helping someone find their next job or employee, creating deep, relatable conversation via a podcast episode, speaking on stage, or sharing glimpses of their life online, Jessie’s goal is to create an atmosphere for conversation and connection, in an effort to ensure that the ag + western industries are here for the next generation(s).

Tune in this week to learn more about Jessie. Check out Of the West at ofthewest.co and tune into her podcast, Leaders of the West on all major podcasting platforms!

For anything from episode ideas or prayer requests, click here!