As we celebrate the milestone of 70 episodes Alan and Matt offer their usual blend of practical, solution based insights to the world of business. In this episode the boys focus on taking a critical eye to your business via KPI's (Key Performance Indicators). In particular they focus on four main themes, Customer - People - Finance - Operations. Discussing the rationale for tracking these areas, they distil the key advantages and practicalities of tracking these business areas to ensure the KPI's do not become VPI's (Vague Performance Indicators).

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Matt Williams is the founder and owner of Cypher, the fastest growing accountancy firm in Oxford. As an accountant Matt combines his extensive expertise in the financial world with boundless business insights gained through many years of supporting clients across a range of industries.  Matt lives with his family in Oxfordshire and is known for his humour and optimism, both of which are necessary traits as he supports Oxford City Football Club. 
Find Matt at www.cypherhq.co.uk

Alan Clark  is the founder and Managing Director of Exponential Coaching,  his business and leadership coaching focuses on creating growth experiences to help entrepreneurs, business owners, leaders and their businesses to thrive. A Pharmacist by background, Alan spent many years in Senior Leadership roles within a global health care company and draws on these experiences alongside wisdom gained from coaching a myriad of clients; from start-up's, established SME's to multinational conglomerates. Originally from Glasgow, Alan now lives in Worcestershire with his wife, teenage children and a growing number of pets. 
Find Alan at www.exponentialcoaching.co.uk