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  • 131: Bias in SEO, Overconfident SEO Case Studies, Google’s SERP Struggles w/Sarah Presch
    2024/07/11

    Sarah Presch, is Digital Marketing Director at Dragon Metrics. She holds degrees in both Psychology and Digital Marketing and has been doing SEO, Marketing and Psychomarketing in corporate roles for 12 years. As SEOs, I think we spend FAR too much time obsessing over Google ‘Ranking Factors’ (most recently the API leaks) and NOT enough […]

    The post 131: Bias in SEO, Overconfident SEO Case Studies, Google’s SERP Struggles w/Sarah Presch appeared first on Evolving SEO.

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    1 時間 8 分
  • 130: The Future of SEO – Optimism In Uncertain Times w/Will Critchlow
    2024/03/13

    Will Critchlow is the CEO of SearchPilot, an SEO A/B testing company. I invited Will back to Experts on the Wire to discuss the Future of SEO. I feel like things have felt very turbulent and uncertain in the SEO world lately (more than usual!) – because of things like AI/Chat-GPT, changes in how the […]

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    1 時間 16 分
  • 129: Helpful Content Update Recovery and More w/Kristine Schachinger
    2024/02/20

    Kristine Schachinger is an SEO Consultant, specializing in Technical SEO, SEO Website Audits, Growth Strategies, Google Penalty Recovery, Accessibility, Usability, LLMs, & Social Media. She has been an SEO for over 15 years and helped sites like Instacart, Vice, Zappos, usa.gov and many more. Topics In This Episode Include: Why AI vs Human Content Comparison […]

    The post 129: Helpful Content Update Recovery and More w/Kristine Schachinger appeared first on Evolving SEO.

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    1 時間 17 分
  • Updates About This Podcast!
    2024/02/20

    Join me for 5 mins with some updates about Experts on the Wire (and new episode announcements!) Listen Now! Check out Content Aced – a high-powered research assistant tool that helps you find topical gaps in your content: https://www.evolvingseo.com/contentaced for 50% off.

    The post Updates About This Podcast! appeared first on Evolving SEO.

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    6 分
  • 128: Surviving SEO in an AI World: Strategic SEO vs Checklist SEO w/Sara Taher
    2023/08/12

      If you’re trying to keep up with AI in the SEO world, while remaining strategic and not just following a checklist, this episode is for you! My guest today is Sara Taher who has been an SEO consultant since 2014. Topics In This Episode Include: How to incorporate AI in your SEO workflow (tons […]

    The post 128: Surviving SEO in an AI World: Strategic SEO vs Checklist SEO w/Sara Taher appeared first on Evolving SEO.

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    54 分
  • 127: Image Optimization, Algorithmic Biases, ADHD & SEO w/Myriam Jessier
    2023/02/06

    It’s hard to convey the huge variety of topics we covered in this action-packed episode with just a 60-character title! Myriam Jessier is an SEO Trainer, SEO Consultant, and co-owner of PRAGM, a technical marketing agency. She speaks three languages and has been doing SEO for over 15 years. I had a blast talking with […]

    The post 127: Image Optimization, Algorithmic Biases, ADHD & SEO w/Myriam Jessier appeared first on Evolving SEO.

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    1 時間 49 分
  • 126: Passive Link Acquisition With Authoritative Content w/Monique (Meaux) Quarles
    2022/11/02

    If you’re looking for creative ideas and strategies for creating more authoritative content and earning backlinks passively, this episode is for you! Monique is an SEO Consultant, Digital Strategist, Content Creator, Podcaster, and lots more. After nearly three years with the Wiideman Consulting Group where she led a 20% average increase in inbound organic search […]

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    1 時間 7 分
  • 125: The Worst Technical SEO Mistakes To Avoid w/Olga Zarr
    2022/08/22

    My guest today Olga Zarr audited over 100 sites in a two-year period – and from that compiled a massive list of 99+ tech SEO mistakes. On today’s episode, we talk through some of the worst of the worst tech SEO mistakes you should avoid. And, answer some tech SEO questions from Twitter.   Listen […]

    The post 125: The Worst Technical SEO Mistakes To Avoid w/Olga Zarr appeared first on Evolving SEO.

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    1 時間 8 分