• Focusing on Strategy over Tactics with Usman Akram

  • 2024/09/25
  • 再生時間： 57 分
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Focusing on Strategy over Tactics with Usman Akram

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  • Episode 2!! We're rolling!


    Today I welcome Usman Akram onto the show, a digital strategist from Omniscient Digital. I've been following Usman for a while now on LinkedIn and this talk with him completely blew me away. He's a brilliant mind when it comes to marketing and strategy.


    In this talk, Usman covers:


    - Why it's important to focus on strategy over tactics

    - How audience research should guide your SEO and content strategy

    - Reddit's growth on the SERPs and how companies should adjust to this

    - Shifting our view on how we approach AI in general

    - How startups should approach SEO compared to more established companies


    This was a great talk overall and Usman dropped countless knowledge bombs throughout the episode.


    Hope you enjoy!
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あらすじ・解説

Episode 2!! We're rolling!


Today I welcome Usman Akram onto the show, a digital strategist from Omniscient Digital. I've been following Usman for a while now on LinkedIn and this talk with him completely blew me away. He's a brilliant mind when it comes to marketing and strategy.


In this talk, Usman covers:


- Why it's important to focus on strategy over tactics

- How audience research should guide your SEO and content strategy

- Reddit's growth on the SERPs and how companies should adjust to this

- Shifting our view on how we approach AI in general

- How startups should approach SEO compared to more established companies


This was a great talk overall and Usman dropped countless knowledge bombs throughout the episode.


Hope you enjoy!
マーケティング 経済学
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