• GTM AI Podcast

  • 著者: Coach K
  • ポッドキャスト

GTM AI Podcast

著者: Coach K
  • サマリー

  • Welcome to the GTM AI Podcast, your go-to independent resource to help GTM Professionals become AI Powered. We will cover strategies, new AI tools, AI news and trends, all for the purpose of helping you create real measurable business impact and help your life be easier. We do weekly episodes ranging from interviews to updates to strategy sessions. Sponsored by the GTM AI Academy www.gtmaiacademy.com
    Coach K
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あらすじ・解説

Welcome to the GTM AI Podcast, your go-to independent resource to help GTM Professionals become AI Powered. We will cover strategies, new AI tools, AI news and trends, all for the purpose of helping you create real measurable business impact and help your life be easier. We do weekly episodes ranging from interviews to updates to strategy sessions. Sponsored by the GTM AI Academy www.gtmaiacademy.com
Coach K
エピソード
  • AI, Influence, and the Future of Brand Growth with Joy CEO of Markable.ai
    2025/03/04

    www.gtmaiacademy.com www.aibusinessnetwork.ai

    To find Joy you can go to:

    www.markable.ai

    https://www.linkedin.com/in/joy-tang-markable/Join Coach K as he interviews Joy Tan, the CEO of Markable, who shares her compelling journey from China to the U.S., as a math prodigy attending MIT, to her experiences in high-frequency trading, and finally, her current role in utilizing AI to empower social media influencers. From personal stories to professional insights, this conversation covers Joy's entrepreneurial spirit, her impactful use of AI in recognizing products in media, and her vision for making AI accessible to non-technical creators. Learn about her challenges, successes, and future aspirations in this engaging discussion.00:00 Introduction and Special Guest Announcement00:09 The Serendipitous Meeting01:21 Joy's Early Life and Education02:58 First Taste of Entrepreneurship04:30 High Frequency Trading Career06:08 Transition to Social Media and AI07:16 Building Markable and Helping Creators13:28 Challenges and Lessons in AI17:03 Future of AI in Social Media22:52 Closing Thoughts and Contact Information

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    25 分
  • The Year of the AI Agent: How Thynk.ai is Revolutionizing Sales
    2025/02/25

    www.gtmaiacademy.com www.aibusinessnetwork.ai www.thynk.ai

    The Year of the AI Agent: How Thynk.ai is Revolutionizing Sales
    In my latest GTM AI Podcast episode, I reconnected with John Long and Dane Oborn, longtime friends and co-founders of Thynk.AI Their journey from sales professionals to AI innovators is remarkable - after experiencing the frustrations of inefficient sales processes firsthand, they've built a solution that's changing the game.

    Thynk.ai has developed autonomous AI agents that handle the entire pre-sales process from prospecting to discovery, solving a problem every GTM leader understands: ensuring every sales conversation is productive. What struck me most was seeing how their experience in the trenches of sales informed their tech development, creating a solution that addresses real pain points rather than theoretical problems.

    • [00:40:04] From frustration to innovation: Thynk.ai emerged because John and Dane couldn't find existing tools that managed the complete pre-sales workflow—they needed something that called, texted, qualified, and prepared prospects before human sales involvement

    • [00:49:43] True AI agents vs. assistants: Unlike interactive AI assistants that require constant human guidance, their agents work autonomously toward defined objectives, fundamentally changing how we think about sales development roles

    • [01:02:27] The "hands-off" moment: Business owners experience a paradigm shift watching AI agents independently engage with leads in real-time, handling complex conversations without human intervention

    • [01:19:31] AI's workforce transformation: Rather than simply cutting jobs, the most strategic companies are leveraging AI to amplify their human talent while expanding their total addressable market

    • [01:25:31] Strategic AI implementation framework: John's "three buckets" approach helps GTM leaders distinguish between superficial AI tools, meaningful operational enhancements, and revolutionary custom solutions

    Building Intelligence: The Core of Thynk AI

    When I invited John and Dane to dig into the mechanics of their AI agents, he explained, "Dan and I both have a background in sales… and through that process, we were constantly frustrated with unqualified leads." This mutual frustration led them to explore AI's potential to streamline the pre-sales process, ensuring sales reps engage with prospects ready for meaningful conversations.

    "Imagine if there was a way for AI to help with that pre-sales motion," John continued. "Wouldn't it be cool?" This vision materialized into Thynk AI's agent technology, capable of performing tasks like prospecting, calling, texting, and even holding discovery calls autonomously.

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    29 分
  • Mastering Sales with AI: Strategies for Effective Coaching & Revenue Growth
    2025/02/18

    www.gtmaiacademy.com www.aibusinessnetwork.ai

    In the ever-evolving landscape of sales, artificial intelligence (AI) has emerged as a pivotal tool for redefining how companies operate. Recently, on the GTMAI podcast, Jonathan Moss interviewed 🚀 Victor Adefuye co-founder and CEO of Dana Consulting (NYC) to explore how AI is revolutionizing the sales industry. Below, we delve into the conversation, capturing Victor's insights on training, coaching, forecasting, and more.

    AI: A Catalyst for Sales Efficiency

    Victor opened the discussion by highlighting a key area of inefficiency in sales: the gap between training and actionable results. He stressed that despite tactical inefficiencies within sales teams, the disconnect between coaching and real-world outcomes is a deeper challenge. Victor pointed out that while market conditions and products can make any salesperson appear successful, true proficiency is tested when outcomes are lacking. AI, he argues, provides the clarity needed to reassess strategies, structure training, and sustain behavioral changes necessary for long-term success.

    Training and Development: The Athlete's Mindset

    Drawing a parallel between sales professionals and athletes, Victor emphasized the importance of preparation. Just as athletes prepare for game day, sales professionals must refine their skills continuously. Coaching, regular training, and reliable feedback form the cornerstone of sustained improvement. AI plays a significant role here, by providing data-driven insights that help identify precise skill gaps. Through this, organizations can develop tailored training and coaching strategies that ensure progress is tangible and accountable.

    The Power of Personalized Coaching

    AI enhances sales training by offering personalized insights, enabling meaningful, targeted interventions. Victor shared examples of how AI can analyze call data, provide constructive feedback, and monitor progress. This not only optimizes the coaching process but ensures that sales reps aren't practicing on customers. By establishing clear baselines and mapping sales processes, AI ensures organizations can define and track both individual and team growth effectively.

    Revolutionizing Forecasting Through AI

    On forecasting, Victor discussed leveraging AI to enhance accuracy. By incorporating standardized scoring systems, such as MEDDPICC, companies can objectively evaluate opportunities based on defined criteria. AI streamlines this process, offering managers a comprehensive view of deal status and potential, helping to avoid inflated forecasts. Such precision allows sales leaders to align closer with reality and provide more reliable, data-driven projections.

    Implementing AI: Training and Workflow Integration

    Victor cautioned against the misconception that simply acquiring AI tools is enough. Instead, he emphasized a focused implementation strategy, rooted in proper training and integration into existing workflows. Training sales teams for comfort and proficiency in using AI tools is essential. He underscored the importance of creating environments where AI use blends seamlessly into daily activities, ensuring the transition is smooth and sustainable.


    Key Quotes:


    1. "The disconnect between training and skill development and actual results has driven me the most in sales."
    2. "Salespeople are performers. Just like athletes, you get judged on what happens when it's game time."
    3. "AI allows us for the first time to address a lot of these gaps in insight and behavior change necessary to sustain growth."
    4. "You can't just buy a piece of software or even build one and expect it to solve the problem. It's about skill development."
    5. "Personalized coaching is key. AI gives us the ability to identify personalized skill gaps and develop targeted plans."



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    38 分

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