Attitude is everything when it comes to achieving success, regardless of age, gender, or background, says Ruth Klein. Ruth is an internationally renowned brand strategist, bestselling author, speaker, and expert celebrity branding maven. In this episode of Career Can Do, Ruth and host Mary Ann Faremouth discuss the principles that are critical to personal and business development. Ruth has written seven books, including the bestselling Generation Why Not?: 7 Principles to a Purposeful Business and Life Driven by Attitude, Not Age, which lays out seven principles that define your core beliefs and guide you through life's challenges.

It's not the situation that makes or breaks us, but rather how we handle it. This attitude is what distinguishes those who lose everything and never come back from those who start up again, even stronger than before, Ruth remarks. She interviewed a diverse group of individuals for Generation Why Not?, from financial technology founders to an 83-year-old man who had written four books in four years. She discovered that attitude was the common thread among them: "It's not age. It's certainly not money. It's not your standing. It's not even your brilliance. It's your attitude," Ruth asserts.

Ruth identifies the seven principles that define our core beliefs: intention, thoughts, beliefs, decisions, actions, momentum, and environment.  Our intention, thoughts, and beliefs play a critical role in shaping our success. This means that if we're not reaching our goals or having the relationships we want, we can examine our intention, thoughts, and beliefs to find the root cause. Procrastination, for example, can be traced back to our intention, thoughts, and beliefs about a task or relationship. Ruth encourages us to approach life with curiosity and openness to possibility, and to stay true to our values, even in challenging times.

Identifying your company's internal culture and business values can help you attract and retain employees. Ruth says that CEOs and business owners should reflect on their internal culture and values and connect with employees to understand their needs and concerns. Regular communication with employees ensures that the organization clicks between the C-suite, managers, employees, and business.

Ruth also offers tips for personal and professional growth. She advises taking 100% responsibility for your attitude and creating an intention every morning of how to see the day, visualizing yourself achieving your goals. For example, you can create an intention to be a gift for everyone you meet or to stay focused and productive throughout the day.

Resources

Ruth Klein on Website | LinkedIn | Instagram | Facebook

Generation Why Not?: 7 Principles to a Purposeful Business and Life Driven by Attitude, Not Age

Faremouth.com

If you've had writing a book on your heart and vision board, this episode is for you!

Ruth Klein is a brand 360 strategist and sales conversion coach, the author of 7 best-selling books, and works with high-achieving entrepreneurs, coaches, sales professionals, and company founders.

In this episode, we cover:

5 critical steps to writing a best selling book

2 questions to ask yourself to help outline your book

to self-publish or not?

the truth about writers' block

CONNECT WITH RUTH:

WEBSITE

CONNECT WITH KAT:

Instagram

Website

Ruth Klein has been in the real estate industry for over 30 years. Today, she helps real estate agents and entrepreneurs find their brand, market their brand, and tap into their unique superpowers that make them stand out, make them different, and help them get more business. She helps agents put together a value chart and understand how to do what she calls personality based marketing. In addition, as a book coach, she can help agents write and offer a book in just two weeks and coach them on how to effectively use it in their marketing strategy.

Join Ruth Klein and Host Dan Lesniak as they discuss…

∙ Developing marketing strategies based around your personality.

∙ Understanding that as you and your personality evolve, your marketing and branding must evolve too.

∙ Why real estate agents should write and use ebooks to help add value to clients and attract ones.

∙ The importance of follow up and keeping your clients informed and up-to-date.

QUOTES TO SHARE

💬 “Realtors and lawyers, they're almost identical in that their clients want to know every second of the day, what's going on.” - Ruth Klein

💬 “It's creating a system and so you know when to check in, you know when to send an email, you know when to call, you know when to text.” - Ruth Klein

💬 “An ebook can be written in two weeks.” - Ruth Klein

💬 “You've got to do follow up, you've got to stay in contact.” - Ruth Klein

If you are ready to join eXp realty and would like Dan Lesniak To personally sponsor you so you have access to two nationally recognized coaching programs text 703-638-4393.

RESOURCES

https://www.instagram.com/ruth.klein/

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Are you ready to achieve success in your career and life? My guest, Ruth Klein, has the tools and strategies to help you succeed. In her book Generation Why Not?, Ruth shares insights from interviews with a diverse community of successful people, including CEOs and octogenarians, who have embraced new possibilities to reach their goals.

Through their stories, Ruth shows us that success is not just about following a set path, but about taking risks and developing a growth mindset. It’s about adopting effective strategies for goal-setting, entrepreneurship, coaching, personal development, and branding.

As a successful author and coach with over 30 years of experience, Ruth has helped high-achieving professionals create 360-degree brands, convert their expertise into rewarding businesses, and write best-selling books. With her expert insights and advice, you can take the first step towards achieving your own success.

Tune in to this episode to learn from Ruth and uncover the secrets to success in today's competitive landscape.

CONNECT WITH RUTH KLEIN

Brand Visibility Strategist

LinkedIn: https://www.linkedin.com/in/ruthklein

YouTube: https://www.youtube.com/user/RuthKleinBiz

Facebook: https://www.facebook.com/ruthkleincentral

CONNECT WITH YOUR HOST, MARÍA TOMÁS-KEEGAN

Certified Career & Life Coach | Transition Expert

Get Your Free Book: Get Unstuck!

http://thrivewithmaria.com/getunstuck4

Take This Free Assessment: Do I Stay Or Do I Go? Now or Later? Decision Tool

http://thrivewithmaria.com/DecisionTool16

Join My Private Facebook Group: Career Transition Roadmap | Support for Professional Women

https://www.facebook.com/groups/careertransitionroadmapforprofessionalwomen

Visit my website for additional books & training:

https://transitionandthrivewithmaria.com

Aligning your internal and external branding is essential for a successful business. Ruth Klein is a renowned author and brand visibility strategist who shares her wisdom on branding your business. Branding is so much more than a logo and a website, and before you even create those things, you need to identify the personality and values of your brand. You must align your business brand with your internal, personal brand, so you can show up as who you truly are and effortlessly illustrate that message to your team and your potential clients. When your brand is in alignment with your business, you will be happier, and more successful, and it will make your marketing, advertising and PR a breeze. Discover your internal branding and live in alignment with your business!

📚 Ruth is the CEO of Expert Celebrity™ Branding: once your brand is in alignment with who you truly are - you’re in a happy place. 02:54🧩 Be very conscious of updating our brand: we all have a different puzzle & Ruth's job is to find puzzle pieces and put them together for her clients. 05:04❤️ What do your ideal clients say about working with you?:  if you truly listen with your heart, people tell you who they are and what they need. 10:14🇧 Internal and external brands have to be consistent: When your personal brand is not in conjunction with the business you work for, you may not do as well. 16:55❗ Customer service is one of your best ambassadors, and it’s the first line of defense: you can get away with less expenditure on PR and advertising if you spend just as much time training your team. 21:03👍 Ambassadors have great reach - find people who love what you do and create training for them: another way to grow your new business is to find sponsors. 27:37🧍 Work with regular people, not just influencers: your clients and vendors can be your ambassadors. 30:09🥳 Having a business needs to be fun & healthy: the attitude makes a huge difference. 32:08

Links:

Connect with Ruth: www.ruthklein.com

Join our Academy: www.jenniferdawnacademy.com

Connect with Jennifer: www.jenniferdawncoaching.com

Retreats: www.jenniferdawncoaching.com/our-retreats

Aria is an Alchemist and a Manifestor. She helps things shift and transform and makes things happen through creation and un-creation. She uses tools that express the combination of both the archetypal masculine and archetypal feminine to both 'do' things constructively whilst 'being' the space of creation. Aria helps people discover for themselves their own self-actualization, experience of alignment, manifestation, healing and shifting of consciousness, and discovering and realization of their fullest potential.

Aria joins Generation Why Not® to share with us how she discovered her spirituality and ability to speak to people who have passed on. She talks about the lessons she’s learned over the years about business from her spiritual perspective as a channeler:

• Learn to connect only to your own highest truth and the integrity found there. Try to avoid what is not aligned with your best interests.
• Realize how much you can achieve without overworking yourself. Quickly determine the correct action to take and move past all of the time wasting actions.

Aria touches on her view of what’s happening with the Coranvirus and how we can navigate these uncertain times.

To connect with Aria:

Website: https://www.ariaraphael.com/

Charisma Unlimited: http://www.charismaunlimited.com/

Connect with Ruth Klein:

Website: https://www.ruthklein.com

Instagram: https://instagram.com/ruth.klein

Lauren Griewski brings her passion and unique perspective for authentic, strategic leadership to generate massive results for businesses, executives, world leaders, and entrepreneurs. Lauren leverages 15 years of unique experience transforming businesses, including over 6 years at Facebook leading their tech partnerships and advertising divisions.

Lauren joins Generation Why Not® to help us understand the power of just “doing” and being curious enough to ask questions. She shares her insights into the value in getting quiet, stepping down from your ego and being with yourself. It takes courage to be with yourself and establish an identity independently from your work. Oftentimes you face shame, failure and embarrassment.

And Lauren shares her 3 tips to help you make the transition from the corporate world to entrepreneurship and running your own business:

1. Have a daily practice like meditation, exorcise or personal care.
2. Live in alignment with the people you surround yourself with. We are a product of our environment. Make sure it’s positive.
3. Take on a healthy mindset and embrace growth. When we’re in a state of change we are in a state of growth. Learn to be grateful for what you have.

To Connect with Lauren Griewski:

Linkedin: https://www.linkedin.com/in/laurengriewski

Instagram: https://www.instagram.com/laurengriewski/

Websites: https://www.laurengriewski.com/ & https://soulexpressed.com/

Facebook: https://www.facebook.com/laurengriewskisoul/

Connect with Ruth Klein:

Website: https://www.ruthklein.com

Instagram: https://instagram.com/ruth.klein

Dr. Stephan B. Poulter, Ph. D. Is a licensed clinical individual/family psychologist in private practice in West Los Angeles, California and has been practicing for over 35 years. Dr. Poulter is also an author, public speaker on parenting, adolescent and spiritual/psychological issues.

Dr. Poulter joins Generation Why Not® to discuss his findings surrounding shame and how it negatively affects so much of our lives. He talks about shame as being something to hide behind and that the antidote to shame is to expose it.

Dr. Poulter also helps us to understand how, as a parent, you can identify when your child is feeling shame, how to eradicate shame out of your own life, how shame can affect your dating life and relationships and the difference between shame and guilt.

You buy Dr. Poulter book, The Shame Factor from Amazon now: https://tinyurl.com/ycblqv5m

Connect with Dr. Stephan Poulter:

Instagram: https://www.instagram.com/dr.steve_poulter 

Web: https://www.stephanpoulter.com

Connect with Ruth Klein:

Website: https://www.ruthklein.com

Instagram: https://instagram.com/ruth.klein