If you’ve got a profitable paid traffic strategy, you know how great it feels to pay an amount of money and reliably get a multiple of it back. Maybe you’re still working on building your profitable marketing strategy online.

Whether you’ve got a funnel running or are working on it, this episode will help you build a business that lasts and avoid the overnight crash many business owners experience if they play “Traffic Roulette”.

If you’re trying to build sustained success and live your dream lifestyle long-term, you’ll love this episode. Show highlights include:

- How playing “Traffic Roulette” almost tanked a wedding—and what you can learn from the story. (1:40)
- Why to diversify ad networks even if your ads are working like gangbusters where you’re running them. (3:35)
- Are your ads working? Here’s how you diversify without straying from your heartland. (4:05)
- Diversification sounds hard and complicated. Here’s how you have fun when you advertise on more ad networks (and gain revenue streams). (4:50)
- The 6 things which make you money on any ad network. (5:05)
How to go get millions of people in your audience… by focusing on getting a thousand. (9:00)

Are you ready to be an authority, scale your business and accelerate growth? Go to https://natekennedy.com/free to receive Nate’s best resources for free! Go to https://natekennedy.com/free and download now.

There is a lot of good marketing advice out there. Some of it is high-level, talking about proven principles and abstract concepts. That kind of advice is essential—you need to learn about strategy and what makes marketing successful in the long-term.

But only thinking high-level neglects the short-term. SOmetimes, improving your cash flow NOW is what matters. Plus, it’s fun to see revenue jumps in weeks instead of years.

In this episode, you’ll hear about tools which improve marketing and get big wins today. Most of these are almost “Plug and Play” so you won’t have to fuss around with untangling a new software in your busy life.

Show highlights include:

- The tool which brought in over $25k in revenue in the first two weeks and generated 20 sales calls (+55 new leads) in an hour using just a 90-second video. (2:25)
- Ditch your form software—how to reduce bounce and get more program applications filled out… while pre-screening prospects to weed out the weak leads. (5:25)
- How to boost your open rates by 20-30% using one tool. (6:55)
- How to leverage webinar signups to get loyal subscribers instead of instant unsubscribes (this trick got a 40% subscription rate). (8:45)
- One-size-fits-all marketing is over. Here’s how you can show your website visitors only the most relevant offers. (10:10)
- The tool that allows you to show up on your audience’s screen anytime you have something important to tell them. (12:05)

Are you ready to be an authority, scale your business and accelerate growth? Go to https://natekennedy.com/free to receive Nate’s best resources for free! Go to https://natekennedy.com/free and download

If you keep up with what happens in marketing, you’ve probably heard about chatbots. They seem to be all the rage right now.

While hype often lies, the numbers chatbots can pull for savvy marketers are astounding. And people would much rather interact with your business via chatbot than call or email you.

In this episode, you’ll learn 3 essential keys to driving more revenue with conversations.

Show highlights include:

- Don’t think of it as „just a chatbot“. Here’s the reality of the impact chatbots have on business and marketing right now. (1:35)

- How to improve your lead quality using chatbots (you’ll love this if you hate talking to lukewarm leads…). (4:10)

- The chatbot tool which generated five figures in just one week. Plus the exact words used in the chat window. (4:30)

- Where to place a chat window to convert leads you would’ve lost otherwise (and it’s NOT your sales letter). (6:05)

- How to leverage even non-buyers to increase your conversions on everyone else. (8:50)

Are you ready to be an authority, scale your business and accelerate growth? Go to https://natekennedy.com/free to receive Nate’s best resources for free! Go to https://natekennedy.com/free and download now.

Being an entrepreneur is hard. First, you have to “take the plunge” and work up the courage to start your business. Then, the real difficulty sets in. You have to learn, invest and you will inevitably fail at some things.

While money struggles are obvious, the real issues stay under the surface. They’re emotions. Many entrepreneurs go through phases of severe depression, struggle with anxiety, feel inferior or live each day being jealous of the “big dogs”.

What separates the celebrated champions of business and marketing from those who didn’t make it?

In this episode, you’ll hear how Nate went from counting change while mice chewed through his furniture to running several successful online businesses, spending time with his family whenever he wants.

Show highlights include:

- Why tough decisions are so hard (remove this one thing from the equation and even important decisions become a breeze). (3:20)
- How deep depression can help you improve your business and life once you’re through it. (4:05)
- Don’t forget to build a lifestyle, not just a business. Here’s one awesome thing to do once you’ve “stacked some chips”. (7:45)
- How to go from “I’m back on my feet” to building empires. (10:35)
- When you hear a “guru” tell this lie about entrepreneurship, walk the other way. (16:40)

Are you ready to be an authority, scale your business and accelerate growth? Go to https://natekennedy.com/free to receive Nate’s best resources for free! Go to https://natekennedy.com/free and download now.

On the Get Optimized podcast, the focus is on scaling your business, acquiring new customers and marketing profitably.
While those things are great and necessary for a successful business, your business performance often depends on your own performance.

If you can’t bring your a-game because you’re tired or lack energy, your business suffers.
In this episode, you learn the fundamentals of optimizing your own fitness so you can fuel your business with peak performance every single day.

Show highlights include:

-The 3 Bs you need to optimize in your life (only ONE of them is business). (1:35)
-Why never to diet—and how to approach transforming your health (or life/business for that matter…) instead. (3:30)
-How to make eating clean completely hassle-free. (4:00)
-Working out isn’t “dead time”. Here’s how to turn your workouts into business growth. (5:30)
-Why not to worry when you gain weight—even when you’re trying to lose weight. (7:25)
-Why NOT to go on a low-carb diet. (8:45)
-How to stop eating bad foods without “food guilt”. (10:15)
-Don’t take “cheat days”! How to look at delicious food instead. (11:10)
-You do this every day. It might be your key to better health, life and business decisions. (11:40)

Are you ready to be an authority, scale your business and accelerate growth?

Go to https://natekennedy.com/free to receive Nate’s best resources for free! Go to https://natekennedy.com/free and download now.

You’ve probably heard marketing gurus tout the value of content. Maybe you’ve even filled your blog, started a YouTube channel or linked your articles on social media. But here’s the big problem with gurus shouting CONTENT from the rooftops:

Everybody says you need content, but few know how to create content which turns strangers into clients. Most content gets ignored—and doesn’t help people know, like and trust you.

This episode is recorded from a livestream in which Nate explains the formula he uses to create content which turns you into a trusted advisor in your prospect’s eyes.

Show highlights include:

- Before your content can create customers for you, you need an offer people want. Here’s how to create one. (2:25)
- Why storytelling is incredibly effective in marketing—but so hard to pull off (and how to make it easier). (4:35)
- How to beat “content block”, even when you feel like you have no good ideas. (6:00)
- The three relationships people can have with your business and how to advance them from one stage to the next. (9:30)
- A one-sentence example of how easy bonding with your audience can be. (12:30)
- The simple “piracy” method to creating great content for various media (you’ll love this if you don’t like writing). (13:10)
- Answer these two questions before you ever start creating content. (21:30)

Are you ready to be an authority, scale your business and accelerate growth? Go to https://natekennedy.com/free to receive Nate’s best resources for free! Go to https://natekennedy.com/free and download now.

If you have a business which generates sales, you might be hungry to scale it up to increase sales, make more money and upgrade your lifestyle.

Obviously, scaling a business takes work—and you’re a business owner, so chances are you’re busy and have too much on your plate already.

If that’s you, you’ll love this episode.

Today, Nate teaches you a 3-part marketing campaign you can use in your business to double your sales without exploding your ad costs. Plus, these strategies leverage the leads you already generate so you don’t multiply your marketing spend.

Show highlights include:
- The biggest thing when it comes to generating and increasing sales. (4:15)

- Why traditional wisdom on scaling a business is often backwards. (5:45)

- Two things which will happen to your business when you implement this 3-part marketing campaign to make more off of what you already have. (6:50)

- How to do „prospect splintering“ in order to optimize the top of your marketing funnel. (9:15)

- The „Pain Logic Gain Video“ which directly speaks to your market’s desires and moves them closer to the sale. (12:00)

Are you ready to be an authority, scale your business and accelerate growth? Go to https://natekennedy.com/free to receive Nate’s best resources for free! Go to https://natekennedy.com/free and download now.

You’ve probably been told you need to create content for a plethora of reasons. Some say you need it for SEO, some recommend it to create authority and others use it for customer acquisition.

But in today’s day in age, content has become such a huge topic that it becomes confusing quickly.

If you’re confused about content, this episode is for you.

You’ll learn what makes a good piece of content, how to plan good content and how to validate and invalidate content ideas.

Show highlights include:

- A good and a bad reason to give away content for free. (1:10)
- How to create meaningful content without just doing it to create content. (start at 1:30)
- 3 things which can be content. (3:15)
- How to keep track of content ideas and organize them for future reference. (3:30)
- The “Mindshare Method” framework for coming up with ideas for content which helps and resonates. (5:00)
- Why “content support” is crucial to putting out something valuable. (6:45)
- The underrated thing content must do so it takes you from an information supplier to a trusted advisor. (7:00)
- How to create effective content—summed up in one sentence. (9:55)

Are you ready to be an authority, scale your business and accelerate growth? Go to https://natekennedy.com/free to receive Nate’s best resources for free! Go to https://natekennedy.com/free and download now.