Global E-Commerce Leaders Podcast

著者： Michael LeBlanc Kent Allen Jim Okamura
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  • Created by the team that brings you the breakthrough series of events know as Global eCommerce Leaders Forums or GELF, get ready for the Global eCommerce Leaders Podcast! Together thought leaders Kent Allen, Jim Okamura and Scott Silverman along with host, retail and eCommerce veteran Michael LeBlanc bring you insightful & action oriented episodes laser focussed on 100% cross-border, global eCommerce. © 2020-2024 M.E. LeBlanc & Company Inc. All Rights Reserved.
    2020-2024 Global E-Commerce Leaders Podcast Partnership
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あらすじ・解説

Created by the team that brings you the breakthrough series of events know as Global eCommerce Leaders Forums or GELF, get ready for the Global eCommerce Leaders Podcast! Together thought leaders Kent Allen, Jim Okamura and Scott Silverman along with host, retail and eCommerce veteran Michael LeBlanc bring you insightful & action oriented episodes laser focussed on 100% cross-border, global eCommerce. © 2020-2024 M.E. LeBlanc & Company Inc. All Rights Reserved.
2020-2024 Global E-Commerce Leaders Podcast Partnership
マネジメント 経済学
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エピソード
  • Global Goes Local with Dan Brewster, SVP Marketing, ESW

    Global Goes Local with Dan Brewster, SVP Marketing, ESW
    2023/12/05
    My special guest on this episode is Dan Brewster, the Senior Vice President of Marketing for ESW. ESW empowers the world's best-loved retailers and brands to make global shopping better, safer, simpler and faster end-to-end. Dan shares timely insights into the evolution of cross-border commerce and the transition to a multi-local solution. Stay tuned as we explore the impact of data, AI, and global trends on e-commerce and international retail.This podcast is brought to you by Stream Commerce. Get ready for the Global eCommerce Leaders Forum L.A. 2024, February 22nd.  Learn more here.  About DanDan is now the SVP of Marketing for ESW, the leader in global DTC eCommerce solutions. ESW provides an enterprise eCommerce platform, domestic and cross-border logistics, optimized payments, full-service business operations and marketing services for retail brands. Joining ESW as a part of their acquisition of Scalefast, Dan was integral to managing the merger of marketing operations and branding. He has built an international team of demand generation and content marketing experts who collaborate with sales to execute highly targeted ABM campaigns, content marketing and PR for an organization that is now more than 1000 strong, with a record pipeline. He joined Scalefast after serving as SVP Marketing & Digital Commerce for contemporary women’s apparel brand Planet Blue and its private label Blue Life. Dan led integrated marketing and the digital transformation of the brand’s cross-channel sales and operations. He was instrumental in Planet Blue’s deployment of Klarna in its retail stores, the first brick and mortar application of buy now pay later technology. Before joining Planet Blue, he was the principal of Marketing Endeavors Consulting, bringing close to three decades of integrated marketing experience to a portfolio of CPG, retail, and technology clients. His background includes sports event marketing and production, B2B lead gen and corporate marketing, and management of two performance marketing agencies.While at Onestop Internet and eBay Enterprise, he leveraged a multifaceted skill set in leading client services, strategy, digital marketing, and business development roles for SaaS-based e-commerce solutions delivering hundreds of millions in annual retail sales for global brands.He has served in leading marketing roles for the Phoenix Coyotes, Los Angeles Dodgers, and USC Trojans, leading the early development of online ticketing and merchandise sales platforms while executing all sponsor activation, advertising, loyalty programs, promotions, and in-venue entertainment.He has won national recognition from the Promotion Marketing Association for Hispanic marketing programs at the Dodgers and is a frequent speaker at industry conferences and events. He has also served as an adjunct instructor for the University of San Francisco’s School of Sports Management. He is a graduate of the University of Southern California (BA ’93; MBA ’02).Specialties include account based marketing, content marketing, consumer behavior, marketing analytics, event production, and emerging cross-channel retail technologies and strategies. About MichaelMichael LeBlanc  is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice.   He brings 25+ years of brand/retail/marketing & eCommerce leadership experience, and has been on the front lines of retail industry change for his entire career.  Michael is the producer and host of a network of leading podcasts including Canada’s top retail industry podcast,       The Voice of Retail, plus  Global eCommerce Leaders podcast, and The Food Professor  with Dr. Sylvain Charlebois.    You can learn more about Michael   here  or on     LinkedIn. Be sure and check out Michael's latest venture for fun and influencer riches - Last Request Barbecue,  his YouTube BBQ cooking channel! 
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    17 分
  • Global Expansion, the Critical Role of Product Innovation & the Role of Failure with Jenna Flateman Posner, Chief Digital Officer, Solo Brands

    Global Expansion, the Critical Role of Product Innovation & the Role of Failure with Jenna Flateman Posner, Chief Digital Officer, Solo Brands
    2023/11/27

    In this episode, we meet the force of nature, Jenna Flateman Posner, just two months into her new gig with innovative home products brand, wholesaler and direct-to-consumer retailer Solo Brands. We cover a lot of ground in this interview, not unlike what Jenna did as a University athlete and member of the USA Women’s Sevens rugby team.

    Hear more about how Solo Brands has dedicated country sites, distribution in Canada and Europe, and the best days. Learn how Jenna prioritized technology investment with a mind to global reach and presence. 

    Thanks to Stream Commerce for their support in making this episode happen.

    Learn more about GELF L.A. 2024


    About Jenna

    As the Chief Digital Officer at Solo Brands, I lead the strategy and execution of digital initiatives across our portfolio of direct-to-consumer brands. With over 15 years of experience in the retail and technology sectors, I have a track record of driving growth, innovation, and customer loyalty through digital channels and platforms.

    My core competencies include tech strategy, innovation, customer relationship management, online marketing, and strategic partnerships. I leverage my entrepreneurial mindset and industry expertise to identify and capitalize on emerging opportunities, optimize operational efficiency, and foster cross-functional collaboration. My mission is to deliver exceptional digital experiences that enhance the value proposition and competitive advantage of Solo Brands and its partners.

     

    About Michael

    Michael LeBlanc  is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice.   He brings 25+ years of brand/retail/marketing & eCommerce leadership experience, and has been on the front lines of retail industry change for his entire career.  Michael is the producer and host of a network of leading podcasts including Canada’s top retail industry podcast,       The Voice of Retail, plus  Global eCommerce Leaders podcast, and The Food Professor  with Dr. Sylvain Charlebois.    You can learn more about Michael   here  or on     LinkedIn. 

    Be sure and check out Michael's latest venture for fun and influencer riches - Last Request Barbecue,  his YouTube BBQ cooking channel!
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    17 分
  • State of the Art Integration of Live Shopping with Julian Guevara, SVP DTC, What Goes Around Comes Around, and Sophie Abrahamsson, President of Americas at Bambuser

    State of the Art Integration of Live Shopping with Julian Guevara, SVP DTC, What Goes Around Comes Around, and Sophie Abrahamsson, President of Americas at Bambuser
    2023/11/20
    In this episode, I welcome back to the podcast  Sophie Abrahamsson, President of Americas @ Bambuser.  With Sophie is Julian Guevara, Senior Vice President of Direct to Consumer with What Goes Around Comes Around.  I had the opportunity to visit Julian's store in SoHo recently and was super impressed by the business, their live-streaming studio and the team behind this innovative retailer.  One quick note: I had a mic gremlin early in the interview with Shopie's mic, but I resolved it quickly for the majority of our time together. Let's listen in now!Thanks to Stream Commerce for their support in making this episode happen. About SophieEducation: Bachelors Degree in Media & Communications from Università degli Studi di Firenze.Experience:  +10yr of international experience from e-commerce and marketing within retail. Marketing manager for LUISAVIAROMA, Head of Digital for & Other Stories and various business development positions at H&M group. About KentI help innovative digital companies tell their story and build relationships with prospective and established clients and partners. I've spent the last twenty years providing market analysis, research & thought leadership, market development and consulting services within the ecommerce technology and digital marketing community.Current focus: Globalization via cross-border ecommerce, marketplaces and international retail expansion. Co-founded the Global eCommerce Leaders Forum to foster community among and provide education to digital professionals with international growth objectives.My 20+ years of experience in the digital commerce and marketing industry and strong personal connections have provided me with opportunities to stay ahead of the curve and explore "what's next" for my clients and our audiences.My research, content marketing & thought leadership skills coupled with my strong client interface skills allow me to define & execute next-generation marketing and commerce strategies & improve business performance. Specialties/Skills: Market Research, Communications, Strategy, Planning, Best Practices, Trend, Data and Competitive Analysis, Public Speaking, Writing and ExpressionAbout JimJim Okamura is Partner with McMillan Doolittle - The Retail Experts. Jim has more than 25 years of consulting experience focused on the retail industry, including 20+ years in digital transformation strategies for retailers, brands and retail-related companies. Specializations include cross-border & global ecommerce and organization design for digital transformations. Through our global alliance, Ebeltoft Group, we have deep retail expertise in more than 20 countries.Clients include Wahl Clipper, Gap, adidas, Hunter Fan, Bassett Furniture, Giant Eagle, Federated Coop, Harley-Davidson, Baccarat, DSW, Tractor Supply Co., MasterCard, Verizon Wireless, Neiman Marcus, Navy Exchange, Lands’ End, Microsoft, The Body Shop International, L Brands, Timberland, Media Markt, Lowe’s Companies, Pep Boys, Crate and Barrel, Loyalty One, VISA, and Cadillac Fairview.Jim is a Co-founder of the Global E-Commerce Leaders Forum, a community and conference series focused on global and cross-border ecommerce. Digital Retail Globalization, such as riding China's ecommerce growth wave, is important for brands, retailers and distribution partners of all sizes.Michael LeBlanc  is the Founder & President of M.E. LeBlanc & Company Inc and a Senior Advisor to Retail Council of Canada as part of his advisory and consulting practice.   He brings 25+ years of brand/retail/marketing & eCommerce leadership experience, and has been on the front lines of retail industry change for his entire career.  Michael is the producer and host of a network of leading podcasts including Canada’s top retail industry podcast,       The Voice of Retail, plus  Global eCommerce Leaders podcast, and The Food Professor  with Dr. Sylvain Charlebois.    You can learn more about Michael   here  or on     LinkedIn. Be sure and check out Michael's latest venture for fun and influencer riches - Last Request Barbecue,  his YouTube BBQ cooking channel!
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    25 分

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