• 2025 Strategic Planning Guide
    2024/12/10

    It’s my favorite time of year!

    I absolutely love looking back at the past year and analyzing every part of my business and then looking forward to next year and setting goals.


    It’s important to create different categories for your analysis. I would start with growth in terms of your email list, Instagram followers, members of your private groups, etc. Then I would move over to basic numbers like gross revenue, net revenue, and then figure out your profit margins. I would list out all of your offers and services and see which one performed best, which was the worst and then hopefully it aligns with which you love the most and which drain your energy.

    Now looking forward to 2025, it’s time to make appropriate adjustments! Set realistic goals for yourself based on the different categories of years past and take into consideration anything that you are adding or taking away. The things that are your best sellers, ask yourself if they need any updating and then plan for that. You also need to figure out if you are adding anything new and if so, will add more work to your week or will you be delegating to someone else so you stay within the boundaries of the time you want to commit to working. Now it’s time to set your schedule!

    To be able to go more in depth with you, I am hosting a free 2025 Strategic Planning workshop Tuesday December 17 at 1pm EST. To register, click here: https://us02web.zoom.us/meeting/register/tZMlf--pqD8tE9KNRGsVar7jhVidoTRlfTad

    Things I mentioned:
    Birth Boss Society
    https://www.hiptoheart.com/birth-boss-society-landing-page

    Birth Boss CEO Summit
    https://www.hiptoheart.com/birth-boss-ceo-summit

    Profit First
    https://www.amazon.com/Profit-First-Transform-Cash-Eating-Money-Making-ebook/dp/B01HCGYTH4

    Join Birth Boss Society here:
    https://www.hiptoheart.com/birth-boss-society-landing-page


    You can find me at:

    www.hiptoheart.com

    https://www.instagram.com/hiptoheart

    Join the Hip to Heart Birth Boss Academy here:
    https://www.hiptoheart.com/birth-boss-academy

    Apply to the Hip to Heart AgencyProgram here:
    https://www.hiptoheart.com/agency-transition-class

    Join my Facebook group for Birth + Postpartum Professionals
    https://www.facebook.com/groups/businessforbirth

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    28 分
  • 10 Things You Can Do For Yourself And Your Business To Stay Happy!
    2024/11/26

    In this episode I am counting down the top 10 things I do in my life and business to stay happy!

    #10 Recognize your importance- You're ALL the things... CEO, COO, CFO, MVP, VIP... you get it. Treat yourself as such.

    #9 Be extremely picky- Choose clients and colleagues wisely. If they don't align with how you operate, say no.

    #8 Have a biz bestie- have someone you can count on and that can count on you to talk business, set goals and be each other's biggest cheerleader.

    #7 CEO day- take one day each week to work ON your business, not IN it, and use that time to focus on long term goals and projects, things that will grow your business, increase revenue and broaden your impact.

    #6 Have clear boundaries- say NO often.

    #5 Find a schedule that works for you- design your schedule so that you have ample time for your personal life in addition to your business obligations.

    #4 Mini self care- take time to care for yourself in small, but frequent, ways.

    #3 Love your workspace- create an office space that makes you happy, which in turn will increase productivity.

    #2 Plan for food- dedicate time in your work day to slow down and have a healthy and hearty meal. It will feed your busy and mind!

    #1 Be productive, not just busy- make sure that you are intentionally working to check off the boxes and finish important items on your to do list.

    For more tips and tools on balancing your business and personal life harmoniously, join me in Birth Boss Society, a membership community that is solely focused on building your dream business and you as the matching CEO.


    Join Birth Boss Society here:
    https://www.hiptoheart.com/birth-boss-society-landing-page


    You can find me at:

    www.hiptoheart.com

    https://www.instagram.com/hiptoheart

    Join the Hip to Heart Birth Boss Academy here:
    https://www.hiptoheart.com/birth-boss-academy

    Apply to the Hip to Heart AgencyProgram here:
    https://www.hiptoheart.com/agency-transition-class

    Join my Facebook group for Birth + Postpartum Professionals
    https://www.facebook.com/groups/businessforbirth

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    18 分
  • The Birthworker Retreat 2025
    2024/11/19

    Block off your doula calendar for January 13-15, 2025 so you can join me at The Birthworker Retreat in Clearwater, Florida!

    In this episode, The Doula Darcy and I will share all of the details about The Birthworker Retreat 2025! We could not be more excited to be co-hosting again this year!

    Imagine spending 3 days surrounded by like minded birth professionals, all looking for ways to grow their business in a sustainable way, rest and restore their mind and body and create new, long lasting connections.

    Your time at the Birthworker Retreat will be full of guest speakers, workshops, sun and sand!

    Use code RETREAT100 to get $100 off for being a loyal listener of the Birth Boss podcast!

    www.thebirthworkerretreat.com

    Join Birth Boss Society here:
    https://www.hiptoheart.com/birth-boss-society-landing-page


    You can find me at:

    www.hiptoheart.com

    https://www.instagram.com/hiptoheart

    Join the Hip to Heart Birth Boss Academy here:
    https://www.hiptoheart.com/birth-boss-academy

    Apply to the Hip to Heart AgencyProgram here:
    https://www.hiptoheart.com/agency-transition-class

    Join my Facebook group for Birth + Postpartum Professionals
    https://www.facebook.com/groups/businessforbirth

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    32 分
  • Reverse Engineering Your Dream
    2024/11/12

    In this episode, I talk you through setting goals for yourself and making long-term plans... and then taking that big goal, reverse engineering it to figure out exactly what you’re going to need, the skills you will have to learn, and potentially who is going to help you along the way to achieve the magic.

    Think about where you are in your business right now and what your big goal is. It probably looks significantly different than what you’re doing now, which is exactly what you want! Eventually, as your business grows, you grow as the business owner! You become the CEO, COO, CFO, MVP and obviously the VIP. It’s really important to prepare for that because you will not be the same person that you are right now.

    Thinking and dreaming about what you want your business to look like and what your life will be like as the owner, you definitely want to make a list of the things that you should know or will need to know to make all of those dreams come true. You don’t want to be a fly by the seat of your pants leader! It’s not the time to fake it til you make it. There’s a time in a place for that, but not when you’re running a multi six or seven figure business!

    Join Birth Boss Society here:
    https://www.hiptoheart.com/birth-boss-society-landing-page


    You can find me at:

    www.hiptoheart.com

    https://www.instagram.com/hiptoheart

    Join the Hip to Heart Birth Boss Academy here:
    https://www.hiptoheart.com/birth-boss-academy

    Apply to the Hip to Heart AgencyProgram here:
    https://www.hiptoheart.com/agency-transition-class

    Join my Facebook group for Birth + Postpartum Professionals
    https://www.facebook.com/groups/businessforbirth

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    20 分
  • Hanging In For The Long Haul w/ Kaely Harrod
    2024/10/29

    In this episode, Kaely Harrod and I talk (at length!) about preventing burnout, but its not the conversation that you're used to.

    We of course, recognize that burnout is a real threat in our industry. The statistics of doulas who start their businesses and end up doing something else is staggeringly high. Being a doula is not easy! It is physically taxing, as well as mentally and emotionally draining sometimes, and the long hours and late nights can easily take a toll on you.

    So the question is, how do we prevent that from the start? How do we build a business that never allows us to work more hours than we want to, putting us at risk of not being able to take the best care of ourselves and keep our health and wellness a priority?

    This episode is rich with tips, tricks and strategy to stay on a path of growth while balancing the lifestyle that you want for yourself and your family.

    It’s not hard, but it definitely takes some planning!!


    Where can you find Kaely:
    Doula Tips and Tits Podcast
    Instagram.com/harroddoula
    Free Business Strategy session! https://calendly.com/harroddoula/doula-coaching-30-minutes?month=2024-10&date=2024-10-31

    Join Birth Boss Society here:
    https://www.hiptoheart.com/birth-boss-society-landing-page


    You can find me at:

    www.hiptoheart.com

    https://www.instagram.com/hiptoheart

    Join the Hip to Heart Birth Boss Academy here:
    https://www.hiptoheart.com/birth-boss-academy

    Apply to the Hip to Heart AgencyProgram here:
    https://www.hiptoheart.com/agency-transition-class

    Join my Facebook group for Birth + Postpartum Professionals
    https://www.facebook.com/groups/businessforbirth

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    56 分
  • If I Build It, Will They Come?
    2024/10/08

    The answer: Yes, Yes, 100X Yes!

    And so I built her.

    Hello Birth Boss Society. A community for established 6 figure doulas who are looking to grow and scale, where the focus is on building a business that supports your dreams and fuels your personal success, not the other way around.

    In this episode I will tell you all about WHY I designed this community, WHO it's for and WHAT it's all about.

    You're CEO journey with this community will be epic.

    If you listen and can't wait to be a part of Birth Boss Society, DM me the word WAITLIST on IG and leave your name and email 💚

    Join Birth Boss Society here:
    https://www.hiptoheart.com/birth-boss-society-landing-page


    You can find me at:

    www.hiptoheart.com

    https://www.instagram.com/hiptoheart

    Join the Hip to Heart Birth Boss Academy here:
    https://www.hiptoheart.com/birth-boss-academy

    Apply to the Hip to Heart AgencyProgram here:
    https://www.hiptoheart.com/agency-transition-class

    Join my Facebook group for Birth + Postpartum Professionals
    https://www.facebook.com/groups/businessforbirth

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    21 分
  • Embracing The Shift From Solo Doula To Agency Owner
    2024/09/24

    Let's talk about a big shift that can take your doula career to new heights: transitioning from being a solo doula to owning your own agency. It's not just a change in title; it's a transformation of mindset and strategy.

    In this episode, I'll tell you all about how I have been in your shoes, pouring my heart into every client and wondering how I could do even more. But it's not just expanding your business or about bringing on more doulas; it's about shifting the way you market, talk about your business, and step into a management role.

    I will share how you can serve more families, impact more lives, and build a legacy. It's about empowering other doulas to shine while you focus on the big picture... and the back end. It's about embracing growth without the overwhelm.

    In my journey from solo doula to agency owner, I have had many wins and also many losses. It was a few years of trial and error and sometimes it felt like throwing spaghetti at the wall and hoping something would stick. But out of that crazy, but amazing time, I built the thriving business that I run today. I also created a program that takes solo doulas to agency owners with a "done for you" model of logistics, education and tons of support, plus 12 months of guidance as you enter the growth and scaling stage. In the Hip to Heart Birth Boss® Agency program, I'll guide you through building your foundation, making these important mindset shifts and I'll show you how to thrive as an agency owner.

    For more information and the application, click HERE. The next cohort starts October 1.



    Join Birth Boss Society here:
    https://www.hiptoheart.com/birth-boss-society-landing-page


    You can find me at:

    www.hiptoheart.com

    https://www.instagram.com/hiptoheart

    Join the Hip to Heart Birth Boss Academy here:
    https://www.hiptoheart.com/birth-boss-academy

    Apply to the Hip to Heart AgencyProgram here:
    https://www.hiptoheart.com/agency-transition-class

    Join my Facebook group for Birth + Postpartum Professionals
    https://www.facebook.com/groups/businessforbirth

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    25 分
  • How To Achieve Financial Freedom As A Doula
    2024/09/13

    I totally get it - as a doula, you pour your heart and soul into supporting families during their most significant moments. But let's be real, it can be a juggling act that leaves you longing for more balance in your life and money in your bank account.

    In this episode we will discuss how exhausting it is when you're trading your precious time for every dollar earned. Or perhaps the idea of taking a vacation without worrying about income loss sounds like a dream you'd love to make a reality.

    Burnout, anyone? It can sneak up on us when we're always on the go.

    Here is the exciting part - you don't have to keep up that relentless pace!

    Picture this: a future where you wake up to a well-padded bank account, effortlessly expand your reach to ideal clients, and regain that elusive work-life equilibrium. Say goodbye to trading hours for dollars!

    Sounds amazing, right?

    Then click the link to apply to join the next cohort of Hip to Heart Birth Boss® Agency, a full transformational program that will equip you with the knowledge, tools, and support needed to build a doula agency that thrives.
    https://www.hiptoheart.com/birth-boss-agency


    Join Birth Boss Society here:
    https://www.hiptoheart.com/birth-boss-society-landing-page


    You can find me at:

    www.hiptoheart.com

    https://www.instagram.com/hiptoheart

    Join the Hip to Heart Birth Boss Academy here:
    https://www.hiptoheart.com/birth-boss-academy

    Apply to the Hip to Heart AgencyProgram here:
    https://www.hiptoheart.com/agency-transition-class

    Join my Facebook group for Birth + Postpartum Professionals
    https://www.facebook.com/groups/businessforbirth

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    26 分