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This latest episode of Housed sparks a debate around #IWD2025 which is officially on Saturday 8th March this year. Sarah, Dan and Deenie share their views on the day and talk about virtue signalling and whether progress has been made in gender equality.

The episode also covers:
- Deverell Smith Rental Living Salary Guide 2025: hear our thoughts on - whether salaries should be published, the increase of leasing roles in BTR, is PBSA skirting around leasing and sales responsibilities and should community building be the responsibility of marketing?
- News on our latest feature 'Ask the Experts' with legal experts from the Howard Kennedy real estate team: Amanda McNeil, Bhavini Patel and Hollie Jordan-Wright. Send us your questions: info@propertymarketingstrategists.co.uk
- OpRE Festival 2025: the committee lunch attending by Sarah and Dan, hypermixity and when is real estate not operational?

Our sponsor for this season, theEword are true experts in digital marketing specifically for the property sector.

We are also delighted that MyStudentHalls are continuing to sponsor the podcast, Mystudenthalls.com - Find your ideal student accommodation across the UK.

Each week, Sarah Canning, Deenie Lee of The Property Marketing Strategists and Daniel Smith of RESI Consultancy will be delving into a wide variety of subjects and asking the questions that aren't often asked. This podcast is for anyone who works in Student Accommodation, BTR, Co-living, Later Living, university accommodation, Operational Real Estate or Shared Living.

Disclaimer: The views and opinions expressed in this podcast are the personal views of the individual hosts and guests.

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Episode 7 in series 3, Sarah, Dan and Deenie discuss:

- The Class Foundation Community Marketing Hub insights
- Takeaways from the Bisnow SFH Event including tech, ESG, branding & the potential of the sector
- PBSA’s contribution to Labour’s housing targets

Plus hear about the launch of Ask the Expert: Submit your questions!

Our sponsor for this season, theEword are true experts in digital marketing specifically for the property sector.

We are also delighted that MyStudentHalls are continuing to sponsor the podcast, Mystudenthalls.com - Find your ideal student accommodation across the UK.

Each week, Sarah Canning, Deenie Lee of The Property Marketing Strategists and Daniel Smith of RESI Consultancy will be delving into a wide variety of subjects and asking the questions that aren't often asked. This podcast is for anyone who works in Student Accommodation, BTR, Co-living, Later Living, university accommodation, Operational Real Estate or Shared Living.

Disclaimer: The views and opinions expressed in this podcast are the personal views of the individual hosts and guests.

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This week we’re celebrating our 50th episode!

A big thank you goes to all our listeners and for tuning in every Friday since we launched in February 2024.

On this week' episode:
🔊 Dan updates us on what really goes on at Altitude
🔊 Sarah & Deenie shared their insights from the CUBO and QX Global events
PLUS we discuss:
🔊 Should laundry be included in rent or not?
🔊 Will new EPC legislation reduce the numbers of homes to rent?
🔊 Rightmove's latest rental stats
🔊 Rent controls in Scotland

Our sponsor for this season, theEword are true experts in digital marketing specifically for the property sector.

We are also delighted that MyStudentHalls are continuing to sponsor the podcast, Mystudenthalls.com - Find your ideal student accommodation across the UK.

Each week, Sarah Canning, Deenie Lee of The Property Marketing Strategists and Daniel Smith of RESI Consultancy will be delving into a wide variety of subjects and asking the questions that aren't often asked. This podcast is for anyone who works in Student Accommodation, BTR, Co-living, Later Living, university accommodation, Operational Real Estate or Shared Living.

Disclaimer: The views and opinions expressed in this podcast are the personal views of the individual hosts and guests.

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This week we have a very special bumper episode recorded live from Chamonix where Dan and our podcast guests have been enjoying the networking, keynotes (and yes of course... the skiing, activities and Après) at the Altitude event hosted by ASK4 in the Alps.

Our panel is a stellar lineup:

Anouk Darling from Scape, Scott Lewis from Homes for Students, Paul Watson from Now Students and Suraiya Comunello from Nido joined Dan to discuss:

🔹 The importance of brand for students and investors
🔹 Scape Australia’s unique approach to values (Parental Advisory required! 😂)
🔹 Women in PBSA – How do we drive real change?
🔹 The impact of rising populism on international student numbers
🔹 Occupancy levels at HFS… 😁
🔹 Is this sales cycle the new normal in PBSA?
🔹 Have incentives damaged markets, and will they return this year?
🔹 Are marketplaces a necessary evil? (Strong views on this one!)
🔹 How is AI currently being used?

Our sponsor for this season, theEword are true experts in digital marketing specifically for the property sector.

We are also delighted that MyStudentHalls are continuing to sponsor the podcast, Mystudenthalls.com - Find your ideal student accommodation across the UK.

Each week, Sarah Canning, Deenie Lee of The Property Marketing Strategists and Daniel Smith of RESI Consultancy will be delving into a wide variety of subjects and asking the questions that aren't often asked. This podcast is for anyone who works in Student Accommodation, BTR, Co-living, Later Living, university accommodation, Operational Real Estate or Shared Living.

Disclaimer: The views and opinions expressed in this podcast are the personal views of the individual hosts and guests.

Send us a text

Sarah, Deenie and Dan are back for a new episode of Housed, they talk about the balance between occupancy and revenue, the role of data analytics, and how the sector is reacting to the Renters' Rights Bill

Here are some key takeaways from the conversation:

- Does 100% occupancy hide a multitude of sins?
- The importance of data in driving decisions.
- If buildings meet occupancy targets, do investors care how they were reached?
- How important are rebookers?
- How the Renters’ Rights Bill is shaking up the industry (or not)

We are excited to announce a new sponsor for this season, theEword - true experts in digital marketing specifically for the property sector.

We are also delighted that MyStudentHalls are continuing to sponsor the podcast, Mystudenthalls.com - Find your ideal student accommodation across the UK.

Each week, Sarah Canning, Deenie Lee of The Property Marketing Strategists and Daniel Smith of Student Housing Consultancy will be delving into a wide variety of subjects and asking the questions that aren't often asked. This podcast is for anyone who works in Student Accommodation, BTR, Co-living, Operational Real Estate or Shared Living.

Disclaimer: The views and opinions expressed in this podcast are the personal views of the individual hosts.

Send us a text

This week, Sarah and Deenie are joined by guest co-host Zafar Bhunnoo.

Zafar shares insights on the latest trends affecting shared living, including emotional intelligence, multigenerational communities, and the impact of international student numbers.

Here are some key takeaways from the conversation:
- Emotional intelligence's impact on real estate investment and marketing.
- The influence of changing owners and operators on assets.
- Growth of multigenerational communities on university campuses.
- The decrease in international student visa applications in 2024.
- How developers and investors should adapt to fewer international students.

We are excited to announce a new sponsor for this season, theEword - true experts in digital marketing specifically for the property sector.

We are also delighted that MyStudentHalls are continuing to sponsor the podcast, Mystudenthalls.com - Find your ideal student accommodation across the UK.

Each week, Sarah Canning, Deenie Lee of The Property Marketing Strategists and Daniel Smith of Student Housing Consultancy will be delving into a wide variety of subjects and asking the questions that aren't often asked. This podcast is for anyone who works in Student Accommodation, BTR, Co-living, Operational Real Estate or Shared Living.

Disclaimer: The views and opinions expressed in this podcast are the personal views of the individual hosts.

Send us a text

This week, Dan Smith and Deenie Lee are joined by a special co-host Mariel Rubinstein from theEword who brings insights from its latest report, looking into the digital journey students take when researching PBSA.

We cover:
- The latest trends in digital marketing.
- How to define and effectively target your audience.
- The importance of tracking performance and conversions to nurture long-term engagement.
- The balance between brand awareness and sales conversion – is there enough time and budget for both?
- The role of social media, flexible lease lengths, and amenities in shaping student choices.

Download theEword report here

We are excited to announce a new sponsor for this season, theEword - true experts in digital marketing specifically for the property sector.

We are also delighted that MyStudentHalls are continuing to sponsor the podcast, Mystudenthalls.com - Find your ideal student accommodation across the UK.

Each week, Sarah Canning, Deenie Lee of The Property Marketing Strategists and Daniel Smith of Student Housing Consultancy will be delving into a wide variety of subjects and asking the questions that aren't often asked. This podcast is for anyone who works in Student Accommodation, BTR, Co-living, Operational Real Estate or Shared Living.

Disclaimer: The views and opinions expressed in this podcast are the personal views of the individual hosts.

Send us a text

A new season of Housed, Sarah, Deenie and Dan share their predictions and hopes for the shared living sector in 2025:

- The Renters’ Rights Bill - what changes will this make in 2025?
- Angela Raynor and her big hopes for building new homes with 1.5 million pledged in their first 5 years of power - What could and should be achieved in this short window? Is building, the solution or is there another way?
- Higher Education troubles and the impact on PBSA, coliving and BTR
- Affordability - will anything change this year?

We are excited to announce a new sponsor for this season, theEword - true experts in digital marketing specifically for the property sector.

We are also delighted that MyStudentHalls are continuing to sponsor the podcast, Mystudenthalls.com - Find your ideal student accommodation across the UK.