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How transparent can a company truly be? In this episode of Blending Bourbon, joining David and Dixon as they continue their conversation with Jonathan Crocker from Frank August, these industry experts dive into the challenges of running a startup and prioritizing tasks, while also discussing the dynamic nature of marketing storytelling. Learn about the complexities and pressures involved in the bourbon industry, including adapting to fluctuating market conditions and the importance of transparency while maintaining brand identity and agreements made with partnerships.
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This podcast is produced by Two Brothers Creative 2023.