How Passion fuels Massive Success with Jeff Knauss

Did you know that the digital marketing industry is expected to reach a whopping $640 billion by 2027? That's a massive playground for visionaries like Jeff Knauss!

Jeff Knauss is a serial entrepreneur & angel investor. In 2021, he received an Honorary Doctorate in Humane Letters from SUNY Oswego after graduating in 2007 with a bachelor’s degree in public relations with a concentration in marketing. His entrepreneurial journey started as the CEO & Co-founder (alongside his business partner Jake Tanner) of Digital Hyve, a full-service digital marketing agency with offices in Syracuse and Rochester, NY. Digital Hyve was named the 52nd fastest private growing company in the United States by Inc. Magazine in their annual Inc. 5,000 edition and was also named the 5th fastest growing Marketing & Advertising Company in the nation. They were listed on the Inc. 5,000 list 5 years in a row. After scaling Digital Hyve to an 8-figure revenue company, Jeff sold Digital Hyve to an independently owned ad agency, which resulted in DH’s 56 employees becoming employee-owners of the business through an ESOP. This has been Jeff’s proudest professional moment as it honored the employees that helped build Digital Hyve. Jeff has been featured in Entrepreneur Magazine, Adweek, Inc. Magazine, Fortune Magazine, Facebook.com Success Stories, and multiple television news networks. He is currently a partner and investor in 13 businesses ranging from various startups focused on medical research, professional networking, mobile payment apps, commercial real estate, 3 restaurants (Hidden Fish, Clover’s, and XO Taco), diversity recruitment, and e-commerce. Prior to starting Digital Hyve, Jeff spent 8 years in broadcast television. Jeff serves on the Board of Directors of Community Financial System, Inc., a diversified financial services company focused on four main business lines – banking, benefits administration, insurance services and wealth management with total assets over $15 billion. Community Financial System, Inc. is listed on the New York Stock Exchange under the symbol CBU. He also currently serves on the Board of Directors of the SUNY Oswego Foundation. In the past, Jeff has served on the Board of Directors of Byrne Dairy, Food Bank of CNY, United Way of CNY, OCC Foundation, Loretto Foundation, CenterState CEO, and CNYSME. In 2021, Jeff and his wife started the Knauss Family Foundation which focuses on helping break generational poverty cycles through children’s health and well-being, education, and career pathing. Jeff lives in Skaneateles, NY with his wife, Heta and 2 children, Max and Lila.

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