How business strategy through design becomes brand reality - thoughts from the founders of COLLINS
2023/06/14
再生時間： 58 分
ポッドキャスト

カートのアイテムが多すぎます

ご購入は五十タイトルがカートに入っている場合のみです。

カートに追加できませんでした。

しばらく経ってから再度お試しください。

ウィッシュリストに追加できませんでした。

しばらく経ってから再度お試しください。

ほしい物リストの削除に失敗しました。

しばらく経ってから再度お試しください。

ポッドキャストのフォローに失敗しました

ポッドキャストのフォロー解除に失敗しました

How business strategy through design becomes brand reality - thoughts from the founders of COLLINS

無料で聴く

ポッドキャストの詳細を見る

サマリー
On Episode 15 of the BRITE Ideas podcast, Matt and JP spoke with Leland Maschmeyer and Brian Collins, co-founders (and CEO and CCO respectively) of COLLINS. The pair dive deeply into the necessity of uniting business models, consumer behaviors and attitudes, and strategic foresight with design to effectively communicate the now and future vision of any brand. In particular, they highlight the value of building a great product from which all the value-based and brand identity considerations can then follow. They also highlight the need for global businesses to focus on regenerative practices to balance the inevitable tensions between growth and environmental and social sustainability.

続きを読む一部表示

あらすじ・解説

On Episode 15 of the BRITE Ideas podcast, Matt and JP spoke with Leland Maschmeyer and Brian Collins, co-founders (and CEO and CCO respectively) of COLLINS. The pair dive deeply into the necessity of uniting business models, consumer behaviors and attitudes, and strategic foresight with design to effectively communicate the now and future vision of any brand. In particular, they highlight the value of building a great product from which all the value-based and brand identity considerations can then follow. They also highlight the need for global businesses to focus on regenerative practices to balance the inevitable tensions between growth and environmental and social sustainability.

続きを読む一部表示