🎙️ But, Will It Shred an Egg? | Charlotte Haye – Vivid Copy | Wired for Success Podcast
In this episode of Wired for Success, host Jamie Morgan chats with Charlotte Haye, founder of Vivid Copy and an expert UK-based copywriter who knows how to bring words to life—and businesses with them.
Charlotte’s journey started in the family-run catering business, working black tie events, but her love of storytelling and sharp messaging eventually led her to the world of copywriting. Now, she helps businesses find their voice, cut through the noise, and sound more like people, not polished brochures.
Oh, and when she’s not writing compelling web and email copy? She’s probably working on a horror or zombie book for young adult readers. 🧟♀️
🔍 In this episode:
• The surprising power of tone of voice
• Why clarity (not cleverness) wins in copy
• How to avoid sounding like everyone else
• What makes “personality-packed” writing work
• And yes… we ask the important question: But will it shred an egg?
Whether you're a business owner, content creator, or just curious about how better words can boost your brand, this episode is packed with insight and energy.
📍 Charlotte works with clients across the UK, including Hampshire, Surrey, and Berkshire.
🔗 Find Charlotte here:
🌐 Website: https://www.vivid-copy.co.uk
📸 Instagram: @thepurplegirlhaye
💬 LinkedIn: https://www.linkedin.com/in/chayewriter/
🎧 Wired for Success is the podcast that shares the real stories behind small business growth—hosted by Jamie Morgan of Help Me Grow Business Coaching, based in Eversley, Hampshire.
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