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Authenticity & Artist Development in the Music Industry

In this episode, the we reflect on the lessons learned from a previous interview with Paul, highlighting their differing views on the philosophy 'If you build it, they will come' in the recording industry. We recount the story of working with artist Morgan Wallen, emphasizing the importance of authenticity and the pivotal decision to embrace Morgan's country roots instead of molding him into a pop star. This discussion extends into broader changes in the music industry, such as the impact of AI and the cyclical nature of music trends. The episode also touches on personal themes of resilience, passion, and pursuing advocacy work, drawing parallels between these endeavors and the process of artist development.

0:00 04 Paul Trust

00:30 Introduction and Previous Conversations

01:10 Morgan Wallen: A Unique Journey

01:52 Navigating Artistic Identity

03:55 The Importance of Big Decisions

08:04 Personal Reflections and Advocacy

10:27 The Role of Passion in Success

11:35 MUSIC

13:59 Adapting to Industry Changes

17:00 MUSIC

17:00 Sponsor

17:53 MUSIC

18:55 The Future of Music and AI

21:06 music

21:44 Conclusion and Final Thoughts