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Impact Makers

Impact Makers

著者: Andrew Wardlaw Caitlin McLean Alex Berteanu
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Join hosts Andrew Wardlaw and Caitlin McLean as they dive into the fascinating world of store brands. Discover how economic factors and changing consumer perceptions are driving the popularity of private label products. With expert insights, product reviews, and engaging discussions, Andrew and Caitlin explore standout store brand products, and assess the impact of innovative items. Whether you're a brand enthusiast or a curious shopper, this episode reveals how store brands are pushing boundaries and elevating the consumer experience.2024 Impact Makers マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 政治・政府 経済学
エピソード
  • The Shape of Health to Come
    2025/05/01
    There’s plenty of GABA going on as the Impact Makers crew navigate ways ahead for the health and wellness market. We pour over exclusive new research into the people’s true health priorities, revealing just how important gut health really is. We dissect David Beckham’s latest health crusade. We talk modern soda with Coca-Cola, and about their brand new entrant Simply Pop! Plus, we have an extended interview with Leo Campbell, founder of Super Loaf – described by The Grocer magazine as the world’s first healthy ultra-processed food. It’s a conversation that challenges those that criticize the food and beverage industry – and well worth tuning in for! Follow us on Instagram @impactmakerspod
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    1 時間 5 分
  • Fabulously Fragrant Futures
    2025/03/04
    Fragrance is no longer just about smelling good - it’s about identity, well-being, and storytelling. Join Andrew and Caitlin as they explore the future of scent, from AI-powered fragrance design to TikTok’s latest perfume obsessions. Discover how scent is shaping our emotions, memories, and even laundry routines. With the latest thinking from L'Oréal, OSMO, Mane and multi award-winning fragrance expert Thomas Dunckley.Follow us on Instagram @impactmakerspod
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    57 分
  • Adapting to Ozempic
    2025/01/08
    ‘The whole world is not yet ready for it!’ That’s how Nestle described the emergence of GLP-1 medications such as Ozempic. With these drugs set to disrupt the food and beverage choices of millions of consumers, we’ve assembled a panel of experts including Faris Zuraikat at Columbia University, Nicci Clark at RE:NOURISH and sensory and behavioral science specialists to work out what we need to get ready for. All this plus features on meal planning trends and TikTok anti-consumerism. Follow us on Instagram @impactmakerspod
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    47 分

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