
Instagram is now searchable on Google. Huge update and what to do about it!
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Instagram is Now Google-Searchable—What That Means for Your Business
Episode Description:
Big news: As of July 10, your Instagram content can now show up in Google search results. Yep—your Reels, posts, captions, and even your bio could become part of your SEO strategy.
In this episode, I’m breaking down what this change actually means, who it impacts, and how to shift your Instagram strategy to take full advantage of it. We’ll talk about the privacy concerns no one’s mentioning, the rise of AI-powered search, and why this update could be a game-changer for small businesses, content creators, and service providers.
You’ll learn:
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Why Instagram is now part of the searchable web
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How to update your settings (and why you might want to opt in or out)
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My step-by-step keyword strategy for Instagram SEO
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How to start creating content that works both on Instagram and in Google
If you're building a brand online, this episode will help you future-proof your content and stay ahead of the algorithm curve.
Want the full breakdown in writing?
Head to my Substack for the full article: https://michellegifford.substack.com/
Join Grow the Gram now! https://iammichellegifford.com/growthegram