Hector and Alicia dive deep into Intuit's latest earnings report, breaking down the company's financial performance across its various platforms. They explore Intuit's strategic shifts, including the rebranding of its small business group and the push towards AI-driven expert platforms. The hosts also discuss the potential for new personal finance tools and Intuit's renewed focus on international markets, offering valuable insights for QuickBooks users and accounting professionals alike.

Sponsors
MakersHub - https://uqb.promo/makershub
Melio - https://uqb.promo/melio
The Small Business Research Institute - https://uqb.promo/ceanow

• (00:00) - Welcome to The Unofficial QuickBooks Accountants Podcast
• (01:27) - CEO's Statement and AI Strategy
• (02:45) - Intuit's Five Big Bets
• (05:28) - MailChimp's Growth and Strategy
• (07:57) - Mid-Market Strategy and Challenges
• (11:27) - Earnings Report Breakdown
• (24:56) - Turbo Tax Growth
• (32:31) - QuickBooks Online and Desktop Ecosystem
• (40:20) - Investor Insights and Future Projections
• (44:27) - Closing Remarks and Call to Action

• Links/Apps Mentioned in this episode:
  • Hector’s Reframe Conference - https://www.reframe2024.com/
  • Hector's App - RightTool www.righttool.app
  • Alicia's RoyalWise OWLS QBO Training - http://royl.ws/uqapodcast
  • Alicia’s QuickBooks Ledger Course - http://royl.ws/ledger
  • Intuit Connect Conference www.quickbooksconnect.com
  • Check out Alicia’s step-by-step QBO Textbooks at http://www.questivaconsultants.com
  • The Comprehensive Guide to Converting from QuickBooks® Desktop (QBDT®) to QuickBooks® Online (QBO®) https://www.amazon.com/dp/B0D8L29Z5L
  • QuickBooks Online: From Setup to Tax Time https://www.amazon.com/dp/B0CXZB1R95

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