• Is there life outside the M25?

  • 2024/10/22
  • 再生時間： 22 分
  • ポッドキャスト

Is there life outside the M25?

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  • サマリー

  • The one about localization. Is the marketing scene too London-focused? And what does that mean for out-of-home advertising? Are we getting lazy when it comes to planning OOH campaigns outside the London bubble? In this episode, we’ll cover everything from localization to hyper-personalization in OOH advertising - what works, what doesn’t, the role of technology in localizing OOH campaigns, and how businesses and talent outside of London are shaping the future of OOH.

    Hosted on Acast. See acast.com/privacy for more information.
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あらすじ・解説

The one about localization. Is the marketing scene too London-focused? And what does that mean for out-of-home advertising? Are we getting lazy when it comes to planning OOH campaigns outside the London bubble? In this episode, we’ll cover everything from localization to hyper-personalization in OOH advertising - what works, what doesn’t, the role of technology in localizing OOH campaigns, and how businesses and talent outside of London are shaping the future of OOH.

Hosted on Acast. See acast.com/privacy for more information.
続きを読む 一部表示

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